Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

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A public sector emergency operations center at night with live staffing and location data on screen, illustrating coordinated real-time response.

When Seconds Decide the Outcome: Why Emergency Response Cannot Run on a Blind System 

By Cloud for Good Emergency response coordination is one of the most consequential workforce problems in public service. The volume is staggering, the margin for error

State agency caseworker reviewing family outreach records on a laptop in a government office

When Silence Is the System: Closing the Communication Gaps in Foster Care 

Silence has failed the foster care system on both ends.  On one end is the person who decided they might be ready to foster a child.

Illustration of connected higher education systems unified on a single Salesforce data platform

Moving Beyond Point-to-Point Integration: Why Salesforce Is a Powerful Alternative to Lingk for Higher Education

Joy Asakawa, Director of Sales, EDU For years, higher education institutions have relied on integration platforms and middleware solutionslike Lingk to move critical data between their

Employee using Slack as an employee AI productivity tool in the flow of work

The AI Your Team Will Actually Use Is Already in Slack

AI adoption stalls when tools sit outside the workflow. Here is why Cloud for Good treats Slack as the employee AI productivity layer to start with.
Academic advisor and student reviewing a student success dashboard together in a modern campus setting- Cloud for Good

Agentforce for Higher Education: Every Student Deserves a Timely Answer 

An admissions officer managing hundreds of inquiries from prospective students.  An academic advisor carrying a caseload that makes genuine support nearly impossible.  An advancement officer trying to

Agentforce Nonprofit: Your Next Team Member Does Not Burn Out - Cloud for Good

Agentforce Nonprofit: Your Next Team Member Does Not Burn Out 

Agentforce Nonprofit brings purpose-built AI agents into your Salesforce CRM. See how Cloud for Good implements it around your mission, not a template.
Salesforce Agentforce for Health: What It Is, What It Can Do, and Why It Matters Now- Cloud for Good

Salesforce Agentforce for Health: What It Is, What It Can Do, and Why It Matters Now 

Administrative overhead consumes nearly 25% of U.S. healthcare spending. Discover how Salesforce Agentforce for Health provides digital labor at scale. Cloud for Good maps out what
Salesforce Agentforce for Government

Salesforce Agentforce for Government: The AI Layer That Is Redefining State and Local Service Delivery 

Stop making residents wait for simple status updates. See how Cloud for Good deploys Salesforce Agentforce to resolve constituent inquiries 24/7, flag incomplete applications, and free
Before Your AI Investment Pays Off,

Before Your AI Investment Pays Off, Your Data Has to Be Ready. 

Every credit union leader I work with right now is navigating the same tension: the board wants an AI strategy, the technology budget isn't unlimited, and
Your CRM Should Grow With You. BBCRM Cannot

Your CRM Should Grow With You. BBCRM cannot.

For nonprofits still running on Blackbaud CRM, the question is no longer whether to move. It is how soon, and how well.

Latest Posts

Simplify Salesforce Requirements Gathering With Discovery

Simplify Salesforce Requirements Gathering With Discovery

A comprehensive Discovery phase including mindful gathering and documenting requirements is the key to a successful Build and implementation.
Changemakers: Leveraging Technology to Respond to Global Crises

Changemakers: Leveraging Technology to Respond to Global Crises

Salesforce.org recently highlighted Cloud for Good and CARE as part of the Changemakers video series discussing technology in times of crisis.
How Talent for Good Can Help You Hire Your Next Salesforce Role

How Talent for Good Can Help You Hire Your Next Salesforce Role

Cloud for Good has developed Talent for Good to truly transform the way organizations find, hire, and retain Salesforce staff. Learn how Talent for Good can
What Dreamforce 2022 Means for the Future of Education- Cloud for Good

What Dreamforce 2022 Means for the Future of Education

Here are a few of the key takeaways I walked away from Dreamforce 2022 with and what I think they will mean for the future of
Maximizing Your Student Success on Salesforce- Cloud for Good

Maximizing Your Student Success on Salesforce

Shifts within the education sector continually change how we define student success. Here's how to stay ahead of the curve.
Highlights + Takeaways from the Dreamforce ‘22 Nonprofit Keynote- Cloud for Good

Highlights + Takeaways from the Dreamforce ‘22 Nonprofit Keynote

I had the pleasure of sitting in on the Dreamforce '22 Nonprofit Keynote and was so inspired. Here are some of my favorite highlights.
How to Keep Donors Engaged Using Emerging Technologies- Cloud for Good

How to Keep Donors Engaged Using Emerging Technologies

Keeping donors engaged during uncertain times can feel like a challenge, but new technologies are available to keep us centered.
Salesforce-Winter-23-Release-What-You-Need-To-Know

Salesforce Winter ’23 Release: What You Need to Know

The Salesforce Winter '23 Release is loaded with features sure to make your user experience easier and enhance your Salesforce instance.
Why All Companies Must Explore the Role of Ethics in Technology- Cloud for Good

Why All Companies Must Explore the Role of Ethics in Technology

The widespread adoption of technology has made the continued role of ethics in technology all the more important.
Salesforce1 Mobile App

Salesforce1 Mobile App

The possibilities are endless with Salesforce1, the Salesforce mobile app which gives you access to your data allowing you to continue to add and improve upon
Salesforce Nonprofit Dashboards: Not Just For Fundraising

Salesforce Nonprofit Dashboards: Not Just For Fundraising

If you’ve made the jump to Salesforce, your fundraisers are probably already using dashboards to quickly evaluate the health of their donation pipeline, track the progress
NPSP and NGO Connect Product Roadmaps

NPSP and NGO Connect Product Roadmaps

Dreamforce 2014 was filled with lots of exciting announcements of new Salesforce products, features, and functionality. I'm greatly looking forward to what's in store for both
Lightning Strikes Dreamforce - What It Means for Your Organization

Lightning Strikes Dreamforce – What It Means for Your Organization

What is Salesforce Lightning, and why is it important? Fundamentally, Lightning is a set of tools that allow organizations to customize the way they use Salesforce
Clicktools Surveys: Collecting Constituents Feedback in Salesforce

Clicktools Surveys: Collecting Constituents Feedback in Salesforce

Clicktools is an online survey creating/capturing solution available through the Salesforce AppExchange. Offering organizations the ability to integrate customer feedback into their Salesforce database. Considered one
Integrating Google Apps and Salesforce: A Bridge Between Clouds

Integrating Google Apps and Salesforce: A Bridge Between Clouds

Since most of us spend a large percentage of our day in our email boxes, bridging your Salesforce and Google Apps accounts in imperative. Doing so