Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Latest Posts

The Future of Predictive Analytics in Higher Education

The Future of Predictive Analytics in Higher Education

What is Predictive Analytics?   We’ve all heard about artificial intelligence, predictive analytics and other forms of technology being the way of the future, but what does that mean...

See Cloud for Good at Dreamforce 2018

See Cloud for Good at Dreamforce 2018

The countdown to Dreamforce is on and Cloud for Good is excited to see you there!  We love coming together with so many like-minded people from all over the country to celebrate...

Dreamforce 2018: Discovering the Nonprofit & Education Clouds

Dreamforce 2018: Discovering the Nonprofit & Education Clouds

Salesforce has always shown strong support for nonprofit organizations with their 1-1-1 philanthropy model. Now they’ve taken their commitment to the next level by announcing the Nonprofit Cloud and Education Cloud. While we don’t...

Discover Donor Giving Power Through Wealth Screening

Discover Donor Giving Power Through Wealth Screening

Prospecting within your existing database of constituents is a great place to start your fundraising efforts, but it can be difficult to identify their capacity to...

Nonprofits and Recurring Donations

Nonprofits and Recurring Donations

It has been said that the best things come in small packages and the same can be said of small donations. In particular, ones that are...

Engage Your Constituents with Text Messaging

Engage Your Constituents with Text Messaging

Communication in a Digital Age Before coming to Cloud for Good, I worked for an organization that provides multiple income and food support services to low-income...

Which Pardot edition do I choose?

Which Pardot edition do I choose?

When I bought my first car, I hemmed and hawed over which Toyota Celica I wanted, the basic GT or the GT-S. Not to mention all...

Salesforce Advisor Link: A Game Changer for Higher Ed

We hear it time and time again – the higher education landscape is changing. Colleges and universities are competing for the same students with slimmer budgets...

Meet Cloud for Good at WITness Success

Meet Cloud for Good at WITness Success

WITness Success is a 1½ day, community-led career development event in Colorado where woman in the Salesforce ecosystem meet to learn, network, grow, get inspired and...

Is it Time to Spring Clean Your Fundraising Database?

Is it Time to Spring Clean Your Fundraising Database?

Data Cleanliness Since many nonprofits rely on fundraising to support their cause, the accuracy and cleanliness of all donor and supporter data are imperative to your...

Streamline Your Merge Documents with Conditional Logic

Streamline Your Merge Documents with Conditional Logic

Acknowledgment letters and other documents are key to making sure your donors and other supporters feel recognized. Streamline your merge documents with conditional logic in Salesforce....
Your Board of Directors and Salesforce

Your Board of Directors and Salesforce

Your Board of Directors (BoD) is made up of key constituents and stakeholders. We share ideas so you can to track their activities and interactions in...
International Women's Day: Recognizing Members of the #BestTeamEver

International Women’s Day: Recognizing Members of the #BestTeamEver

On International Women's Day 2018, Cloud for Good recognizes eight women who make up the #BestTeamEver. We celebrate your successes and are glad to have you...
Strategic Higher Education Communication with Marketing Cloud

Strategic Higher Education Communication with Marketing Cloud

With Salesforce Sales and Marketing Clouds, higher education institutions can build a system of record for their marketing efforts and integrate with their existing student information...
A Cloud Document Storage Guide for Your Organization

A Cloud Document Storage Guide for Your Organization

Every organization has the digital file equivalent of a kitchen junk drawer - it's usually on a shared network drive where files have been placed for...
Cloud for Good Welcomes Chad Martin as Director of Digital Services

Cloud for Good Welcomes Chad Martin as Director of Digital Services

February 28, 2018 (ASHEVILLE, NC) – Cloud for Good, a Salesforce.com Gold Partner and a Salesforce.org Premium Partner, announced Chad Martin as Director of Digital Services....