Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Latest Posts

How to Get the Most From the Education Summit

How to Get the Most From the Education Summit

For the second year in a row, Salesforce’s Education Summit is being brought to you in a completely virtual environment – allowing for border-breaking networking and...

Modern Day Advancement on Salesforce

Modern Day Advancement on Salesforce

Download the Modern Day Advancement on Salesforce whitepaper to learn more about how there is no platform better suited to serve advancement teams than Salesforce.

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What to Expect from the Summer '21 Release

What to Expect from the Summer ’21 Release

There are several new, exciting tools for Salesforce Administrators in the Salesforce Summer ’21 Release, such as Learning Paths and the Active Licenses tab. Additionally, there...

Recapping the First Salesforce Nonprofit Summit Sessions

Recapping the First Salesforce Nonprofit Summit Sessions

On April 21, 2021, Salesforce.org brought together an international Nonprofit Community for the very first Nonprofit Summit.  Held virtually, this inaugural event featured appearances from inspiring...

Inferring Gender for Personalized Ads on Social Media

Inferring Gender for Personalized Ads on Social Media

As a frequent Salesforce Social Studio user, I often find myself exploring the new avenues that the tool offers. While diving into a Cloud for Good-specific...

How Zero to Three Improves Childhood Development Through Salesforce Technology

How Zero to Three Improves Childhood Development Through Salesforce Technology

Salesforce technology has played an increasingly prevalent role in the delivering of Zero to Three’s mission....
What Can Salesforce Do For Nonprofits?

What Can Salesforce Do For Nonprofits?

Salesforce brings over 150K companies and their customers together through the power of connective technology.  There have been great blogs and videos released explaining how the expansive platform works to help break...

Keeping Your Data Safe: Protecting HIPAA with Salesforce

Keeping Your Data Safe: Protecting HIPAA with Salesforce

Before my time at Cloud for Good, I worked for a medical transcription company as a Microsoft Network Administrator.  Soon into my role, HIPAA was introduced...

Cloud for Good Announces New Education Accelerators for Advancement and Recruiting & Admissions

Cloud for Good Announces New Education Accelerators for Advancement and Recruiting & Admissions

March 23, 2021 [Asheville, NC] – Cloud for Good recently unveiled their latest technology offerings to the education sector with the announcement of the Advancement and...

Creating Actionable Data with Cloud for Good’s Advancement Accelerator

Creating Actionable Data with Cloud for Good’s Advancement Accelerator

In a previously published blog, The Complete Picture of Alumni and Donors with Cloud for Good’s Advancement Accelerator, we showed how the connection between the Nonprofit...

Five Tips for Customizing the Lightning Experience

Five Tips for Customizing the Lightning Experience

Customizing Salesforce's Lightning Experience is more involved than just changing page layouts, but it's also more powerful. We share five tips to help you customize the...
Leveraging Salesforce and HEDA for Student Recruitment

Leveraging Salesforce and HEDA for Student Recruitment

In the face of a more competitive and increasingly diverse recruitment pool, it's important for higher education institutions to leverage recruitment data and analytics to identify...
3 Considerations for Your First Nonprofit Drip Program

3 Considerations for Your First Nonprofit Drip Program

Nonprofit drip programs shouldn't feel overwhelming. In fact, your first nonprofit drip program can be very simple. Let us help guide you through this process and...
How Women In Tech (WIT) Changed My Career

How Women In Tech (WIT) Changed My Career

Women in Tech (WIT) and Salesforce are helping more women go after technology focused careers. One of our Goodies shares her story with WIT and the...
Major Donors: Cultivating and Implementing A Salesforce Strategy

Major Donors: Cultivating and Implementing A Salesforce Strategy

Major donors and the strategies around managing these portfolios can be one of the trickiest beasts to tame. Let's explore how you can match highlights of...
Roll Up Your ROI with Campaign Hierarchies

Roll Up Your ROI with Campaign Hierarchies

Campaign Hierarchies use the Parent Campaign field to link any number of child campaigns to a single parent campaign. We provide step-by-step instructions to help you...