Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Agentic Marketing with Salesforce: Exciting Marketing Announcements at Connections 2025

The Cloud for Good team had an opportunity to learn about Salesforce’s bold vision of agentic marketing with Agentforce and some exciting marketing announcements at Salesforce's

Doing More With Less: A Conversation With Salesforce On How Technology Can Power Your Organization Through Uncertainty

A conversation between Salesforce and Cloud for Good on how mission-driven organizations can leverage smart, scalable technology to deepen impact, drive efficiency, and future-proof their missions.

Reimagining the Student Experience: A Conversation with Salesforce on Building the Next-Gen Student Information System

A conversation between Salesforce and Cloud for Good on the future of student information systems (SIS), why legacy tools are no longer enough, and how AI

Salesforce Summer ’25 Release: What You Need to Know

Learn about the most important highlights in Security & Permissions enhancements, automation and screen flow updates, and more in Salesforce's Summer '25 Release.

Less Admin, More Impact: How Salesforce Nonprofit Cloud Transforms Grantmaking

Through empowering grantmakers to streamline operations, enhance transparency, and make data-informed decisions that amplify impact, Salesforce Nonprofit Cloud for Grantmaking is transforming grantmaking processes for organizations.

7 Key Advancement Insights From CASE Drive 2025

The importance of being data-driven, AI, enhancing fundraising efforts, the need for innovative solutions, strategic planning, and more took center stage at CASE Drive 2025, and

Why Salesforce Outpaces the Marketing AI Competition: Marketing Cloud vs HubSpot

In this post, we compare Salesforce Marketing Cloud’s AI for marketing with HubSpot’s AI for marketing, diving deep into their features, performance, scalability, and results.

Where Purpose Meets Excellence: A Certified Great Place to Work

By continuing to elevate our people, listening and adapting, collaborating, and creating experiences that resonate, we remain dedicated to not only being a great place to

Five Ways Managed Services Can Improve User Engagement

By enhancing user experiences, providing tailored support, and driving continuous improvements, Managed Services fosters a culture of adoption within your organization that maximizes the value of

Data Models and DeLoreans: How Salesforce Beats Microsoft in the Nonprofit Space

Microsoft can learn from the success of fellow technology giant Salesforce in creating a bold, powerful data model that has lived up to its name. Here’s

Latest Posts

Blockchain Is Reestablishing Trust In Nonprofits

Written by Cloud for Good Team NOTE: This blog was originally posted on Forbes. Read it here. Bitcoin and hundreds of other blockchain-based cryptocurrencies are on the

Understanding Our Clients Through Volunteering

Written by Cloud for Good Team Being part of the Cloud for Good team means that helping nonprofits is an everyday part of our job. We

Top 5 Reasons to attend the NYC World Tour

Still on the fence about attending the World Tour in NYC on December 13th? Think no more, and read on for 5 fantastic reasons to attend!

What Does Artificial Intelligence Mean For Nonprofit Organizations?

Written by Cloud for Good Team NOTE: This blog was originally posted on Forbes. Read it here. Artificial Intelligence is an area of computer science that

A New Year for Salesforce Resolutions

Written by Cloud for Good Team This is my favorite time of the year. The holidays are bringing families together, and as the year ends it

Change Management: Understanding the Type and Drivers of Change

Change is inevitable and one of the main forces behind improvement, strength and progress. For nonprofits, change, especially in technology, can be a game-changer. I’m a

Cloud for Good Ranked Number 418 on Deloitte’s 2018 Technology Fast 500™

Written by Cloud for Good Team Asheville, NC, August 15, 2018 – Cloud for Good today announced it ranked 418 on Deloitte’s Technology Fast 500™, a ranking of

How Grant Management in Salesforce Can Improve Your Fundraising Strategy

Written by Cloud for Good Team Grant Management in Salesforce A grant is a sum of money given to an organization or individuals for a specific

Duke Health Development and Alumni Affairs: Creating Efficient Prospecting Through Salesforce

Using Salesforces Nonprofit Success Pack (NPSP), Duke Health Development and Alumni Affairs were both able to alleviate bottlenecks, improve collaboration, and ultimately raise more funds to

Helping Veterans, Military and Their Families Connect with Their Communities Through Salesforce

Written by Cloud for Good Team Happy Veterans Day! Veterans Day was originally created as a day to reflect upon the heroism of those who died

Measuring Your Impact With Salesforce Tableau

Written by Cloud for Good Team You know you are making a difference in your communities, but do you know how to showcase that impact to

How Culture Makes Cloud for Good a Great Place to Work

Written by Cloud for Good Team Cloud for Good was recently recognized as one of the 2021 Best Small & Medium Workplaces™ by Great Place to

Support and Maintenance of Your University’s Salesforce Org: Leading Through Governance

Written by Cloud for Good Team In part one of our Support and Maintenance of Your University’s Salesforce Org blog series, we explored long-term maintenance and

Sunsetting Luminate CRM: What Nonprofits Should Expect

Written by Cloud for Good Team Cloud for Good recently hosted a virtual roundtable diving into the implications for nonprofit organizations as it relates to the

How to Increase Conversion Rates Using Pardot

Written by Cloud for Good Team Increasing website conversion rates is a perpetual priority for both higher education institutions and nonprofit organizations. Considering the massive investments

Cloud for Good Honored as #2 on the 2021 list of 100 Best Small and Medium Places to Work in IT by IDG Insider Pro and Computerworld

Written by Cloud for Good Team July 12, 2021 [Asheville, NC] – IDG’s Insider Pro and Computerworld announce Cloud for Good as #2 on the 2021

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Agentic Marketing with Salesforce: Exciting Marketing Announcements at Connections 2025

Doing More With Less: A Conversation With Salesforce On How Technology Can Power Your Organization Through Uncertainty

Reimagining the Student Experience: A Conversation with Salesforce on Building the Next-Gen Student Information System

Salesforce Summer ’25 Release: What You Need to Know

Less Admin, More Impact: How Salesforce Nonprofit Cloud Transforms Grantmaking

7 Key Advancement Insights From CASE Drive 2025

Why Salesforce Outpaces the Marketing AI Competition: Marketing Cloud vs HubSpot

Where Purpose Meets Excellence: A Certified Great Place to Work

Five Ways Managed Services Can Improve User Engagement

Data Models and DeLoreans: How Salesforce Beats Microsoft in the Nonprofit Space

Latest Posts

Blockchain Is Reestablishing Trust In Nonprofits

Understanding Our Clients Through Volunteering

Top 5 Reasons to attend the NYC World Tour

What Does Artificial Intelligence Mean For Nonprofit Organizations?

A New Year for Salesforce Resolutions

Change Management: Understanding the Type and Drivers of Change

Cloud for Good Ranked Number 418 on Deloitte’s 2018 Technology Fast 500™

How Grant Management in Salesforce Can Improve Your Fundraising Strategy

Duke Health Development and Alumni Affairs: Creating Efficient Prospecting Through Salesforce

Helping Veterans, Military and Their Families Connect with Their Communities Through Salesforce

Measuring Your Impact With Salesforce Tableau

How Culture Makes Cloud for Good a Great Place to Work

Support and Maintenance of Your University’s Salesforce Org: Leading Through Governance

Sunsetting Luminate CRM: What Nonprofits Should Expect

How to Increase Conversion Rates Using Pardot

Cloud for Good Honored as #2 on the 2021 list of 100 Best Small and Medium Places to Work in IT by IDG Insider Pro and Computerworld