Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

The Ethical Consultant

I got into a discussion with a client recently about ethical consulting. I’ve had this discussion with colleagues, co-workers, friends and mentors through the years, but

Going to Dreamforce? Let’s Meet!

Are you going to Dreamforce? Let's schedule a time to meet!

Don’t Be a Fish Out of Water: Preparing for a Salesforce Migration

Each Salesforce organization is housed at one of Salesforce’s data centers. Salesforce calls these groupings of clients instances and it is a good practice as a

Winter ’14 Release: My Favorite Features for Nonprofits

Check out Trish Perkins top new features in the Salesforce Winter '14 release.

Audit Trail – A Hidden Gem

The Audit Trail helps you track the recent Setup changes that you and other administrators have made to your organization. Learn more.

Salesforce Administrators and Puppies

Too often, in my experience, I’ve had clients treat a Salesforce implementation as a discrete moment in time: “We wanted Salesforce, we got Salesforce, we have

The Future is Now: Taking your Chatter Publisher Actions Mobile

Chatter Publisher Publisher actions allow you to perform simple tasks such as creating child records from within the record’s Chatter feed. Read more about publisher.

To CRM or not to CRM: Is that the question?

When evaluating your needs and choosing to implement a CRM solution, I recommend starting by asking the five W’s: Who, What, Where, When and Why.

Custom Code: Are you ready?

It is an interesting dichotomy that while writing custom code allows you to manipulate the system in very sophisticated ways, every bit of custom code that

At Project’s End: Separation Anxiety and User Adoption

Some of the biggest angst for my clients comes at the end of a project. Wrapping up an implementation brings all sorts of mixed feelings: pride

Latest Posts

Inferring Gender for Personalized Ads on Social Media

Written by Cloud for Good Team As a frequent Salesforce Social Studio user, I often find myself exploring the new avenues that the tool offers. While

How Zero to Three Improves Childhood Development Through Salesforce Technology

Salesforce technology has played an increasingly prevalent role in the delivering of Zero to Three’s mission.

What Can Salesforce Do For Nonprofits?

Written by Cloud for Good Team Salesforce brings over 150K companies and their customers together through the power of connective technology. There have been great blogs and videos released explaining how the

Keeping Your Data Safe: Protecting HIPAA with Salesforce

Written by Cloud for Good Team Before my time at Cloud for Good, I worked for a medical transcription company as a Microsoft Network Administrator. Soon

Cloud for Good Announces New Education Accelerators for Advancement and Recruiting & Admissions

Written by Cloud for Good Team March 23, 2021 [Asheville, NC] – Cloud for Good recently unveiled their latest technology offerings to the education sector with

Creating Actionable Data with Cloud for Good’s Advancement Accelerator

Written by Cloud for Good Team In a previously published blog, The Complete Picture of Alumni and Donors with Cloud for Good’s Advancement Accelerator, we showed

How to Get the Most Out of Salesforce’s Nonprofit Summit

Written by Cloud for Good Team The first-ever Salesforce Nonprofit Summit is almost a month away! Below are some details on how you can join the amazing speakers, an inspiring

Why Cloud for Good is Excited About Admissions Connect

Written by Cloud for Good Team Admissions Connect is a comprehensive new tool from Salesforce.org poised to transform the way recruiting and admissions departments engage with

5 Stumbling Blocks to Migrating Recurring Donors and How to Overcome Them

Written by Cloud for Good Team Nonprofit organizations rely on recurring donors to help them deliver ontheir mission. Not only do they provide consistent monthly revenue

Resilience, Recovery, Reimagining: How Salesforce Can Help Hospitals Survive COVID-19

Written by Cloud for Good Team The COVID-19 pandemic has exposed the incredible weaknesses that currently exist in the American public health system. While the strengths

Nonprofit Keynote at Dreamforce 2025: What You Need to Know

At the nonprofit keynote at Dreamforce 2025, Cloud for Good and other nonprofit Trailblazers learned about some innovations and a name change for Nonprofit Cloud, and

Public Sector Keynote at Dreamforce 2025: What You Need to Know

The public sector keynote at Dreamforce 2025 unveiled a bold vision to help public sector organizations and government agencies meet their mandate with the launch of

Cloud for Good at Dreamforce 2025: The Ultimate Guide to Nonprofit, and Higher Education Sessions, Roundtables, and Events

Cloud for Good has created a dynamic, immersive experience at Dreamforce 2025 designed to connect, educate, and inspire nonprofit, higher ed, and public sector Trailblazers.

Education Cloud Summit: Dreamforce2U

Education Cloud Summit: Dreamforce2U Shaping the Future of Education with Salesforce Please save the date for this special event highlighting key updates from Dreamforce and upcoming

Salesforce’s Approach to Reimagining the Student Information System: A Learner-Centered and AI-Powered System

Salesforce, with support from Cloud for Good, is reimagining what a SIS can and should be by taking the power of a CRM and combining it

Revenue Cloud in the Impact Sector: Simplifying Revenue Management for Mission-Driven Organizations

Revenue Cloud is opening new possibilities for nonprofits and higher education institutions alike. When combined with Nonprofit Cloud and Education Cloud, it can help organizations break

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The Ethical Consultant

Going to Dreamforce? Let’s Meet!

Don’t Be a Fish Out of Water: Preparing for a Salesforce Migration

Winter ’14 Release: My Favorite Features for Nonprofits

Audit Trail – A Hidden Gem

Salesforce Administrators and Puppies

The Future is Now: Taking your Chatter Publisher Actions Mobile

To CRM or not to CRM: Is that the question?

Custom Code: Are you ready?

At Project’s End: Separation Anxiety and User Adoption

Latest Posts

How Zero to Three Improves Childhood Development Through Salesforce Technology

What Can Salesforce Do For Nonprofits?

Keeping Your Data Safe: Protecting HIPAA with Salesforce

Cloud for Good Announces New Education Accelerators for Advancement and Recruiting & Admissions

How to Get the Most Out of Salesforce’s Nonprofit Summit

Why Cloud for Good is Excited About Admissions Connect

5 Stumbling Blocks to Migrating Recurring Donors and How to Overcome Them

Resilience, Recovery, Reimagining: How Salesforce Can Help Hospitals Survive COVID-19

Nonprofit Keynote at Dreamforce 2025: What You Need to Know

Public Sector Keynote at Dreamforce 2025: What You Need to Know

Education Cloud Summit: Dreamforce2U

Salesforce’s Approach to Reimagining the Student Information System: A Learner-Centered and AI-Powered System

Revenue Cloud in the Impact Sector: Simplifying Revenue Management for Mission-Driven Organizations