Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Latest Posts

Building a Better Recruitment and Admissions Funnel with UMBC

Building a Better Recruitment and Admissions Funnel with UMBC

Cloud for Good has helped UMBC implement a technology foundation that has changed the way they think about their systems....
Event Recap: Apps to Amp Up Your Recruitment and Admissions

Event Recap: Apps to Amp Up Your Recruitment and Admissions

Learn how Blackthorn Events and Mogli third-party apps work with Salesforce to innovate recruitment and admissions in this event recap....
An Interview with BWF on the Value of the RFP Process

An Interview with BWF on the Value of the RFP Process

Cloud for Good recently sat down with BWF's Jason Boley to discuss the value and best processes of the RFP process....
Exploring the Role of Apprenticeship in Today’s Economy with Tal Frankfurt + Robert Lerman

Exploring the Role of Apprenticeship in Today’s Economy with Tal Frankfurt + Robert Lerman

Cloud for Good Founder and CEO Tal Frankfurt sits down with Robert Lerman to discuss the role of apprenticeship in the digital economy....
Cloud for Good at EDUCAUSE Annual Conference 2021

Cloud for Good at EDUCAUSE Annual Conference 2021

The EDUCAUSE Annual Conference brings together professionals and technology providers to explore solutions to continuing challenges. Learn how to find Cloud for Good will be at...
What Can Apsona Do for Nonprofits?

What Can Apsona Do for Nonprofits?

Apsona for Salesforce is a vital tool for any nonprofit organization and is particularly valuable for those operating within NPSP....
Salesforce Winter '22 Release: What You Need to Know

Salesforce Winter ’22 Release: What You Need to Know

In the Salesforce Winter ’22 Release, there are a number of intuitive new features, updates, and functionalities sure to benefit your Salesforce instance. Admins and Developers...

Researchers working in a lab. Text: LEVERAGING SALESFORCE CRM FOR THE UNIVERSITY OF VERMONT OFFICE OF RESEARCH

Leveraging Salesforce CRM for the University of Vermont Office of Research (OVPR)

Following the considerable success the University of Vermont (UVM) found using Salesforce Marketing and Service Cloud to safely and efficiently reopen their campus in the wake...

Dreamforce 2021 for the Nonprofit and Education Sectors: A Hybrid Experience

Dreamforce 2021 for the Nonprofit and Education Sectors: A Hybrid Experience

Dreamforce 2021 Some of our Goodies received an exclusive invitation to attend Dreamforce 2021 live in person! While this was undeniably exciting, it was also slightly...

Solving the Salesforce Talent Gap

Solving the Salesforce Talent Gap

Salesforce today is a much different company than it was when I first entered the ecosystem in 2005. I was what they call an “accidental admin”...

Students working on laptops in a classroom. Text: SUPPORT AND MAINTENANCE OF YOUR UNIVERSITY'S SALESFORCE ORG: GOVERNANCE

Support and Maintenance of Your University’s Salesforce Org: Leading Through Governance

In part one of our Support and Maintenance of Your University’s Salesforce Org blog series, we explored long-term maintenance and success strategies, starting with best practices...

Sunsetting Luminate CRM: What Nonprofits Should Expect

Sunsetting Luminate CRM: What Nonprofits Should Expect

Cloud for Good recently hosted a virtual roundtable diving into the implications for nonprofit organizations as it relates to the end-of-life announcement for Luminate CRM (LCRM)....

How to Increase Conversion Rates Using Pardot

How to Increase Conversion Rates Using Pardot

Increasing website conversion rates is a perpetual priority for both higher education institutions and nonprofit organizations. Considering the massive investments of both time and resources put...

Cloud for Good Honored as #2 on the 2021 list of 100 Best Small and Medium Places to Work in IT by IDG Insider Pro and Computerworld

Cloud for Good Honored as #2 on the 2021 list of 100 Best Small and Medium Places to Work in IT by IDG Insider Pro and Computerworld

July 12, 2021 [Asheville, NC] – IDG’s Insider Pro and Computerworld announce Cloud for Good as #2 on the 2021 Best Small and Medium Places to...

Support and Maintenance of Your University’s Salesforce Org: Staffing Recommendations

Support and Maintenance of Your University’s Salesforce Org: Staffing Recommendations

You’ve implemented Salesforce – Congratulations! This tool is a game-changer in elevating the advancement, recruitment and admissions, student success, communication, and other critical business capabilities of...

State of Salesforce Findings: Online Giving in the Nonprofit Sector

State of Salesforce Findings: Online Giving in the Nonprofit Sector

In the 2020 – 2021 State of Salesforce in the Nonprofit Sector Report, Cloud for Good outlined how nonprofit organizations are currently harnessing the power of...