Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Theory of Change: Metrics and Monitoring

Theory of Change is an organization’s set of beliefs and hypotheses about how their activities lead to outcomes that contribute to the overall mission and vision

Social Engagement Management: The New Sheriff in Town

Social media today is not just how we keep in touch with high school friends or a place to share vacation photos with distant relatives. Social

Six Reasons to Attend the Salesforce Higher Ed Summit 2017

As we approach the 5th Annual Higher Ed Summit in Austin, Texas, we thought it would be a great opportunity to share just a few of

Spring, Summer and Winter Cleaning

Data cleanliness in Salesforce is important. Explore these tips to keep your data clean throughout the year and kick-off your spring cleaning with the most recent

Improving Advancement with HEDA

Colleges and universities implementing the Salesforce platform have a wealth of options for building a system that supports every department on campus. The Higher Education Data

Meet Cloud for Good at the Salesforce World Tour in Washington, DC

On Tuesday, April 4, 2017, come meet Cloud for Good at the Salesforce World Tour in Washington, DC. We'll be in the Customer Success Expo to

Webinar Recap: Unboxing the Nonprofit Success Pack with Lightning

On March 9, 2017, Cloud for Good hosted a webinar covering the Nonprofit Success Pack with Lightning. This post offers resources to help your organization get

Create Emails That Gain Traction With Your Constituents

Get more traction with emails and communications to your constituents. Learn how to create emails that will get higher conversions rates and improve the actions your

The Connected Nonprofit

Good data leads to more self-awareness and an increasing ability to better steer the nonprofit organization toward its mission. Jeff Rule shares his insights on becoming

Make Donor Engagement Plans Work for You

Put donor engagement plans to work for your organization. Utilize Engagement Plans in the Nonprofit Success Pack to assist with your fundraising efforts.

Latest Posts

Using Salesforce Experience, Marketing, and Commerce Clouds to Increase Constituent Engagement

Experience Cloud, Marketing Cloud, and Commerce Cloud are the three primary Salesforce solutions suited to create constituent engagement today.

Data Drives Success: Tools to Empower Your Organization

Cloud for Good, UC Innovation, and iWave explore the nearly-endless ways Salesforce technology can help organizations raise more funds.

Increasing Engagement Across the Student Lifecycle with Marketing Cloud

Learn how two Marketing Cloud products are helping institutions greatly increase engagement across the student lifecycle.

Salesforce for Associations: Building Relationships That Drive Change

Written by Cloud for Good Team Salesforce is the platform of choice for over 150K companies worldwide. This is because the technology helps empower users to

Using Salesforce to Increase Engagement with Hillel International

Cloud for Good has helped Hillel International increase engagement and online giving by 500% over the past five years.

Marketing Cloud GPT, Data Cloud Updates, and the Future of Open AI from Connections 2023

Salesforce Connections 2023 is the marketing and commerce learning event of the year for customer-first innovation. Here are our takeaways.

Why You Should Be Building More Landing Pages in Marketing Cloud Account Engagement

Landing pages can give you richer data and a better understanding about your subscribers' behavior, level of interest, and intention.

Real-Time Data Integration with Cloud for Good’s MuleSoft Services

Cloud for Good is the go-to partner for designing and implementing MuleSoft solutions for nonprofits and higher education institutions.

Salesforce Summer ’23 Release: What You Need to Know

The Salesforce Summer '23 release is packed with exciting features designed to enhance user experiences and optimize instances.

Driving Marketing Cloud Account Engagement With Custom Redirects and Page Actions

Explore using custom redirects and page actions to gain a deeper understanding of what drives Marketing Cloud Account Engagement.

Giving (Tues)Days: 24 Hour Fundraising Campaigns

Written by Cloud for Good Team Giving Day Campaigns A positive trend in the world today is the rise of charitable giving & altruism. In fact,

Spooky Data Migrations: Demystified

Written by Cloud for Good Team With Halloween today, and all of the haunted houses, scary costumes, and horror nights at Theme Parks, I have already

BEST OF SALESFORCE WINTER ’19 LIGHTNING FEATURES FOR NONPROFITS

Written by Cloud for Good Team While it’s hard to believe it’s been nearly one year since my Winter ’18 post highlighting some of my favorite

State of Salesforce: Where Organizations are Looking to Take the Platform Over the Next Year

Written by Cloud for Good Team Organization’s Goals Salesforce is constantly growing and evolving as the needs of organizations change. Over the next twelve months, organizations

Why Training is an Important Part of your User Adoption Strategy

Written by Cloud for Good Team Your Salesforce Journey I remember my first time walking through IKEA. It was magical. Every room was staged and decorated

Nonprofit Cloud Keynote Highlights from Dreamforce 2018

Written by Cloud for Good Team Nonprofit Cloud Keynote Highlights from Dreamforce 2018 Nonprofit organizations are learning the power of connecting their fundraising, programs and marketing

Thought Leadership

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Theory of Change: Metrics and Monitoring

Social Engagement Management: The New Sheriff in Town

Six Reasons to Attend the Salesforce Higher Ed Summit 2017

Spring, Summer and Winter Cleaning

Improving Advancement with HEDA

Meet Cloud for Good at the Salesforce World Tour in Washington, DC

Webinar Recap: Unboxing the Nonprofit Success Pack with Lightning

Create Emails That Gain Traction With Your Constituents

The Connected Nonprofit

Make Donor Engagement Plans Work for You

Latest Posts

Using Salesforce Experience, Marketing, and Commerce Clouds to Increase Constituent Engagement

Data Drives Success: Tools to Empower Your Organization

Increasing Engagement Across the Student Lifecycle with Marketing Cloud

Salesforce for Associations: Building Relationships That Drive Change

Using Salesforce to Increase Engagement with Hillel International

Marketing Cloud GPT, Data Cloud Updates, and the Future of Open AI from Connections 2023

Why You Should Be Building More Landing Pages in Marketing Cloud Account Engagement

Real-Time Data Integration with Cloud for Good’s MuleSoft Services

Salesforce Summer ’23 Release: What You Need to Know

Driving Marketing Cloud Account Engagement With Custom Redirects and Page Actions

Giving (Tues)Days: 24 Hour Fundraising Campaigns

Spooky Data Migrations: Demystified

BEST OF SALESFORCE WINTER ’19 LIGHTNING FEATURES FOR NONPROFITS

State of Salesforce: Where Organizations are Looking to Take the Platform Over the Next Year

Why Training is an Important Part of your User Adoption Strategy

Nonprofit Cloud Keynote Highlights from Dreamforce 2018