Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Latest Posts

Dreamforce 2023: Public Sector Keynote Instant Reaction

Cloud for Good brings you instant reactions from the Dreamforce 2023 public sector keynote address from industry expert Kristin Kiester....

Dreamforce 2023: Nonprofit Keynote Instant Reactions

Cloud for Good and four nonprofit Salesforce representatives bring you instant reactions from the Dreamforce 2023 nonprofit keynote address....

Dreamforce 2023: Education Keynote Instant Reactions

Cloud for Good brings you instant reactions from the Dreamforce 2023 education keynote address from three of our education experts....

Why Cloud for Good Clients Are Choosing the New Education Cloud

Hear from Cloud for Good clients on why the new Education Cloud is creating innovations leading to quantifiable progress....

Cloud for Good Introduces New Fundraising Accelerators for Nonprofit Cloud and Education Cloud

Cloud for Good introduces new fundraising accelerators for organizations migrating to the new Nonprofit and Education Clouds....

Where to Find Cloud for Good at Dreamforce 2023

Cloud for Good is gearing up for our biggest Dreamforce presence yet, and we’d love to connect with as many of you as possible....

Talent for Good: Workforce Development for the Next Generation of Salesforce Admins

Whether you’re an employer looking to strategically build the future of your workforce, or an apprentice seeking a long-term career in tech, Talent for Good is...

Driving More Impact with Salesforce Data Cloud for Nonprofits

Learn how Salesforce Data Cloud can create quantifiable change for nonprofit organizations in this deep-dive blog....

Cloud for Good Celebrates 10 Years on the Inc. 5000 List

Cloud for Good has placed on the 2023 Inc. 5000, an annual list of the fastest-growing private companies in America, for the 10th consecutive year....

Understanding the Importance of Change Management with Cloud for Good

Cloud for Good believes passionately in the power of effective change management to create long-term success with technology....

Why Salesforce Outpaces the Marketing AI Competition: Marketing Cloud vs HubSpot

In this post, we compare Salesforce Marketing Cloud’s AI for marketing with HubSpot’s AI for marketing, diving deep into their features, performance, scalability, and results....

Where Purpose Meets Excellence: A Certified Great Place to Work

By continuing to elevate our people, listening and adapting, collaborating, and creating experiences that resonate, we remain dedicated to not only being a great place to...

Five Ways Managed Services Can Improve User Engagement

By enhancing user experiences, providing tailored support, and driving continuous improvements, Managed Services fosters a culture of adoption within your organization that maximizes the value of...

Data Models and DeLoreans: How Salesforce Beats Microsoft in the Nonprofit Space

Microsoft can learn from the success of fellow technology giant Salesforce in creating a bold, powerful data model that has lived up to its name. Here’s...

The Future of Student Information Systems with Salesforce Education Cloud

Cloud for Good CEO and Founder Tal Frankfurt shares his thought leadership and expert insights on the future of Student Information Systems (SIS) with Salesforce Education...

What to Know About Data Segmentation and Activation in Salesforce Data Cloud for Direct Response

Here's what direct response customers should know about data segmentation, analytics, and activation within Salesforce Data Cloud for Direct Response and how to leverage them to...