Ideas and strategies to help purpose-driven organizations create greater, lasting impact.
An admissions officer managing hundreds of inquiries from prospective students. An academic advisor carrying a caseload that makes genuine support nearly impossible. An advancement officer trying to
Salesforce.com generously donates their top grade—Enterprise—version of the application to nonprofits. Nonprofits get ten licenses and for many organizations, that is more than enough to make
I recently had a conversation with a colleague about the advantages and disadvantages of using a constituent relationship management (CRM) system such as Salesforce to manage
A little over a year ago I wrote “To CRM or not to CRM: Is that the Question?” with the purpose of providing nonprofit organizations with