Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Latest Posts

Five Ways Managed Services Can Improve User Engagement

By enhancing user experiences, providing tailored support, and driving continuous improvements, Managed Services fosters a culture of adoption within your organization that maximizes the value of...

Data Models and DeLoreans: How Salesforce Beats Microsoft in the Nonprofit Space

Microsoft can learn from the success of fellow technology giant Salesforce in creating a bold, powerful data model that has lived up to its name. Here’s...

The Future of Student Information Systems with Salesforce Education Cloud

Cloud for Good CEO and Founder Tal Frankfurt shares his thought leadership and expert insights on the future of Student Information Systems (SIS) with Salesforce Education...

What to Know About Data Segmentation and Activation in Salesforce Data Cloud for Direct Response

Here's what direct response customers should know about data segmentation, analytics, and activation within Salesforce Data Cloud for Direct Response and how to leverage them to...

Why Organizations Must Continue AI Investment Despite Budget Pressures

This guest blog by Applied AI expert James Villarrublia examines a fundamental shift happening in our workforce that encourages organizations to continue investing in AI amid...

AI Agents in Education: Highlights of the Education Summit 2025 Keynote

The Education Summit 2025 Keynote opened our eyes to all the innovations and ways the higher education space can use AI agents and Agentforce to empower...

3 Ways Cloud for Good Managed Services Empower Salesforce Administrators

Here are three ways Cloud for Good's Managed Services offering empowers Salesforce admins....

Visionary CIOs Shaping the Future of Nonprofit and Education: Highlights of Cloud for Good’s CIO for Good Summit in New York City

We kicked off 2025 with our CIO for Good Summit in New York City. The summit is the second of its kind, following in the heels...

Preparing Your Salesforce Environment for AI in 2025 with Managed Services

If using AI in Salesforce to elevate your organization’s impact and workflows is a goal you want to accomplish in 2025, here are the key steps...

Data Cloud for Education: Creating Meaningful Relationships Across the Student Lifecycle

Many innovative and modern technology solutions for the education industry are available today that higher education institutions can utilize to unify, unlock, and bring meaning to...

Cultivating Care with CK Family Services Through Salesforce Program and Case Management

Cloud for Good has helped CK Family Services leverage Salesforce to create a reliable system that can scale alongside the organization's mounting needs....

Utilizing Salesforce Marketing Cloud as a Shared Service

Cloud for Good dives deep into Marketing Cloud as a shared service and illustrates how to best leverage the multi-faceted solution....

Dreamforce 2023: Public Sector Keynote Instant Reaction

Cloud for Good brings you instant reactions from the Dreamforce 2023 public sector keynote address from industry expert Kristin Kiester....

Dreamforce 2023: Education Keynote Instant Reactions

Cloud for Good brings you instant reactions from the Dreamforce 2023 education keynote address from three of our education experts....

Dreamforce 2023: Nonprofit Keynote Instant Reactions

Cloud for Good and four nonprofit Salesforce representatives bring you instant reactions from the Dreamforce 2023 nonprofit keynote address....

Why Cloud for Good Clients Are Choosing the New Education Cloud

Hear from Cloud for Good clients on why the new Education Cloud is creating innovations leading to quantifiable progress....