Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Latest Posts

Blue graphic with skiers, a mountain, and a sledder. Text: TAHOE 2016 Dreamin'.

Salesforce Trailhead Guides You to Success

Are you looking for training resources for your users? Check out Salesforce's free, fun interactive learning path, Trailhead....

How to Convince Your Management to Implement Salesforce

Tips to help you convince your organization's management that implementing Salesforce is the right move for your nonprofit. Be prepared by doing your research, citing use...
Blue wavy cloud logo with text Cloud for Good.

A New Shift in Fundraising Strategy Could Actually Make Us Happier

There is a provocative change happening right before our eyes in the world of fundraising. Nonprofits are raising more money than ever before, and today’s nonprofits...
Pliers and a tape measure lying on top of architectural blueprints.

Nonprofit Tech Strategies for the Season of Giving

Guest post By Sean Alpert, Senior Director of Product Marketing, Salesforce It’s hard to wrap your head around how large nonprofits have become, how many crucial...

Logo with a blue number 10 and text: salesforce appexchange 10 YEARS.

Igniting Education Reform Through Salesforce

The Salesforce platform is great for organizations who are working to reform education. Implementing Salesforce allows your organization to develop a strategic plan to manage your...
Word cloud featuring words like learning, thinking, skills, successful, strategies.

Advocacy Tools for Salesforce

Advocacy organizations and organizations that are working to influence policy can choose from a number of cloud-based technology options to connect with constituents and policymakers. We’ve...

Person in a suit standing in a wheat field holding a large map over their face.

Making Sense of the Marketing Cloud

Salesforce is an excellent tool for tracking information about constituents, programs, fundraising, and so much more. But when you want to add marketing functionality to your...

Two robots competing on a field at a robotics competition.

Hundreds of Nonprofits Attended Salesforce World Tour in NYC

On November 18, Cloud for Good attended the Salesforce World Tour in NYC and had the opportunity to meet with hundreds of local nonprofits utilizing Salesforce...
Brown sign with text: Learn Salesforce with Trailhead.

Chili for a Cause: Volunteer Time Off

The Hanover Chili Cookoff may look like just another festival or fair but at its core is a group of extremely dedicated volunteers who organize an...
Group of volunteers wearing Team Rubicon shirts walking down a street in a disaster area.

Receipting Canadian Tax Receipts

Are you recording your donations in Salesforce? Yes, that’s great! You’re probably using the Opportunities object to do so. But how are you generating tax receipts? As...

Top 5 Reasons to attend the NYC World Tour

Top 5 Reasons to attend the NYC World Tour

Still on the fence about attending the World Tour in NYC on December 13th? Think no more, and read on for 5 fantastic reasons to attend!...
What Does Artificial Intelligence Mean For Nonprofit Organizations?

What Does Artificial Intelligence Mean For Nonprofit Organizations?

NOTE: This blog was originally posted on Forbes. Read it here.  Artificial Intelligence is an area of computer science that trains machines to perform tasks that...

A New Year for Salesforce Resolutions

A New Year for Salesforce Resolutions

This is my favorite time of the year. The holidays are bringing families together, and as the year ends it is the perfect opportunity to reflect...

Change Management_ Understanding the Type and Drivers of Change

Change Management: Understanding the Type and Drivers of Change

Change is inevitable and one of the main forces behind improvement, strength and progress. For nonprofits, change, especially in technology, can be a game-changer. I’m a...

Cloud for Good Ranked Number 418 on Deloitte’s 2018 Technology Fast 500™

Cloud for Good Ranked Number 418 on Deloitte’s 2018 Technology Fast 500™

Asheville, NC, August 15, 2018 – Cloud for Good today announced it ranked 418 on Deloitte’s Technology Fast 500™, a ranking of the 500 fastest growing technology, media,...

Duke-Health-Salesforce-Success-Story

Duke Health Development and Alumni Affairs: Creating Efficient Prospecting Through Salesforce

Using Salesforces Nonprofit Success Pack (NPSP), Duke Health Development and Alumni Affairs were both able to alleviate bottlenecks, improve collaboration, and ultimately raise more funds to...