Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Meet Us at the Salesforce World Tour in New York

The Salesforce World Tour in New York will be here on Dec. 15. Come out and see the Cloud for Good team and catch sessions by

Fundraising is Easier with Social Studio

Learn how to listen, engage and connect with your constituents on their turf using Social Studio from the Salesforce Marketing Cloud.

Volunteer Time Off Makes You Better at Your Job

Volunteer Time Off (VTO) is a growing trend as an employee benefit offered by companies. Volunteer time off provides benefits to both the company and the

Guarding Against Online Fraud on #GivingTuesday: 3 Expert Strategies

#GivingTuesday, one of the biggest fundraising days of the year, is coming up. This post contains tips to avoid fraud on #GivingTuesday and throughout the year.

Nonprofits Are Creating Value With Salesforce

More and more nonprofit organizations are using Salesforce to power their mission and create additional value for their constituents. The flexibility, openness and expansive ecosystem of

5 Fundraising Processes You Should Track in Salesforce

Fundraising is hard work. It requires excellent relationship-building skills, a strong understanding of the funding landscape in your community, and strategic decision-making. Salesforce can be a

Blazing Trails Beyond Dreamforce

Dreamforce 2016 was the year of the trail blazer. Cloud for Good has put together a summary of the highlights from this year's Dreamforce.

Common Pitfalls When Implementing Salesforce for Nonprofits: Custom Object Overkill

The key to the success of your Salesforce implementation is moderation and this is especially true when it comes to custom object creation. Even if an

Right or Wrong: How Do I Decide?

When there’s more than one way to get something done, how do you make the best choice? Consistency is the key. If you’ve used Salesforce for

Change Doesn’t Always Have To Be Scary

Change is all about how you manage the process. Implementing a new CRM like Salesforce can certainly lead to unintended consequences if you don’t manage the

Latest Posts

Event Recap: Apps to Amp Up Your Recruitment and Admissions

Learn how Blackthorn Events and Mogli third-party apps work with Salesforce to innovate recruitment and admissions in this event recap.

An Interview with BWF on the Value of the RFP Process

Cloud for Good recently sat down with BWF's Jason Boley to discuss the value and best processes of the RFP process.

Exploring the Role of Apprenticeship in Today’s Economy with Tal Frankfurt + Robert Lerman

Cloud for Good Founder and CEO Tal Frankfurt sits down with Robert Lerman to discuss the role of apprenticeship in the digital economy.

Cloud for Good at EDUCAUSE Annual Conference 2021

The EDUCAUSE Annual Conference brings together professionals and technology providers to explore solutions to continuing challenges. Learn how to find Cloud for Good will be at

What Can Apsona Do for Nonprofits?

Apsona for Salesforce is a vital tool for any nonprofit organization and is particularly valuable for those operating within NPSP.

Salesforce Winter ’22 Release: What You Need to Know

Written by Cloud for Good Team In the Salesforce Winter ’22 Release, there are a number of intuitive new features, updates, and functionalities sure to benefit

Leveraging Salesforce CRM for the University of Vermont Office of Research (OVPR)

Written by Cloud for Good Team Following the considerable success the University of Vermont (UVM) found using Salesforce Marketing and Service Cloud to safely and efficiently

Dreamforce 2021 for the Nonprofit and Education Sectors: A Hybrid Experience

Written by Cloud for Good Team Dreamforce 2021 Some of our Goodies received an exclusive invitation to attend Dreamforce 2021 live in person! While this was

Solving the Salesforce Talent Gap

Written by Cloud for Good Team Salesforce today is a much different company than it was when I first entered the ecosystem in 2005. I was

Save the Date: Giving Tuesday 2021

Written by Cloud for Good Team Giving Tuesday 2021 is just 60 days away, but don’t stress, if you haven’t started planning yet, you still have

Salesforce Summer ’25 Release: What You Need to Know

Learn about the most important highlights in Security & Permissions enhancements, automation and screen flow updates, and more in Salesforce's Summer '25 Release.

Less Admin, More Impact: How Salesforce Nonprofit Cloud Transforms Grantmaking

Through empowering grantmakers to streamline operations, enhance transparency, and make data-informed decisions that amplify impact, Salesforce Nonprofit Cloud for Grantmaking is transforming grantmaking processes for organizations.

7 Key Advancement Insights From CASE Drive 2025

The importance of being data-driven, AI, enhancing fundraising efforts, the need for innovative solutions, strategic planning, and more took center stage at CASE Drive 2025, and

Why Salesforce Outpaces the Marketing AI Competition: Marketing Cloud vs HubSpot

In this post, we compare Salesforce Marketing Cloud’s AI for marketing with HubSpot’s AI for marketing, diving deep into their features, performance, scalability, and results.

Where Purpose Meets Excellence: A Certified Great Place to Work

By continuing to elevate our people, listening and adapting, collaborating, and creating experiences that resonate, we remain dedicated to not only being a great place to

Five Ways Managed Services Can Improve User Engagement

By enhancing user experiences, providing tailored support, and driving continuous improvements, Managed Services fosters a culture of adoption within your organization that maximizes the value of

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Meet Us at the Salesforce World Tour in New York

Fundraising is Easier with Social Studio

Volunteer Time Off Makes You Better at Your Job

Guarding Against Online Fraud on #GivingTuesday: 3 Expert Strategies

Nonprofits Are Creating Value With Salesforce

5 Fundraising Processes You Should Track in Salesforce

Blazing Trails Beyond Dreamforce

Common Pitfalls When Implementing Salesforce for Nonprofits: Custom Object Overkill

Right or Wrong: How Do I Decide?

Change Doesn’t Always Have To Be Scary

Latest Posts

Event Recap: Apps to Amp Up Your Recruitment and Admissions

An Interview with BWF on the Value of the RFP Process

Exploring the Role of Apprenticeship in Today’s Economy with Tal Frankfurt + Robert Lerman

Cloud for Good at EDUCAUSE Annual Conference 2021

What Can Apsona Do for Nonprofits?

Salesforce Winter ’22 Release: What You Need to Know

Leveraging Salesforce CRM for the University of Vermont Office of Research (OVPR)

Dreamforce 2021 for the Nonprofit and Education Sectors: A Hybrid Experience

Solving the Salesforce Talent Gap

Save the Date: Giving Tuesday 2021

Salesforce Summer ’25 Release: What You Need to Know

Less Admin, More Impact: How Salesforce Nonprofit Cloud Transforms Grantmaking

7 Key Advancement Insights From CASE Drive 2025

Why Salesforce Outpaces the Marketing AI Competition: Marketing Cloud vs HubSpot

Where Purpose Meets Excellence: A Certified Great Place to Work

Five Ways Managed Services Can Improve User Engagement