Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Latest Posts

Explore by Topic:

  • Industry

  • Topic / Function

  • Product / Service

Implementing a Major Donor Strategy Using Salesforce Tools

Implementing a Major Donor Strategy Using Salesforce Tools

There are several ways to manage major donors in Salesforce. Depending on the size of your development team and formal fundraising processes utilized, your organization may
Five Tips for Customizing the Lightning Experience

Five Tips for Customizing the Lightning Experience

Customizing Salesforce's Lightning Experience is more involved than just changing page layouts, but it's also more powerful. We share five tips to help you customize the
Leveraging Salesforce and HEDA for Student Recruitment

Leveraging Salesforce and HEDA for Student Recruitment

In the face of a more competitive and increasingly diverse recruitment pool, it's important for higher education institutions to leverage recruitment data and analytics to identify

It’s Business Processes Time

In my four years at Cloud for Good, I have had the benefit of participating in every stage of implementing new solutions for organizations. I have seen

3 Considerations for Your First Nonprofit Drip Program

3 Considerations for Your First Nonprofit Drip Program

Nonprofit drip programs shouldn't feel overwhelming. In fact, your first nonprofit drip program can be very simple. Let us help guide you through this process and
How Women In Tech (WIT) Changed My Career

How Women In Tech (WIT) Changed My Career

Women in Tech (WIT) and Salesforce are helping more women go after technology focused careers. One of our Goodies shares her story with WIT and the
Major Donors: Cultivating and Implementing A Salesforce Strategy

Major Donors: Cultivating and Implementing A Salesforce Strategy

Major donors and the strategies around managing these portfolios can be one of the trickiest beasts to tame. Let's explore how you can match highlights of

Convert Volunteers to Donors and Vice Versa

Prior to joining Cloud for Good, I worked with a nonprofit in Atlanta called Points of Light whose mission was to increase capacity for other nonprofit

Roll Up Your ROI with Campaign Hierarchies

Roll Up Your ROI with Campaign Hierarchies

Campaign Hierarchies use the Parent Campaign field to link any number of child campaigns to a single parent campaign. We provide step-by-step instructions to help you
Take Note! Migrating Notes to New Content Notes in Salesforce

Take Note! Migrating Notes to New Content Notes in Salesforce

The Notes & Attachments related list is on the way out. Content Notes and Files will replace these features, and both have major advantages over the

Latest Posts

Understanding the Importance of Change Management with Cloud for Good

Understanding the Importance of Change Management with Cloud for Good

Cloud for Good believes passionately in the power of effective change management to create long-term success with technology.
Using Salesforce Experience, Marketing, and Commerce Clouds to Increase Constituent Engagement

Using Salesforce Experience, Marketing, and Commerce Clouds to Increase Constituent Engagement

Experience Cloud, Marketing Cloud, and Commerce Cloud are the three primary Salesforce solutions suited to create constituent engagement today.
Data Drives Success: Tools to Empower Your Organization

Data Drives Success: Tools to Empower Your Organization

Cloud for Good, UC Innovation, and iWave explore the nearly-endless ways Salesforce technology can help organizations raise more funds.
Increasing Engagement Across the Student Lifecycle with Marketing Cloud

Increasing Engagement Across the Student Lifecycle with Marketing Cloud

Learn how two Marketing Cloud products are helping institutions greatly increase engagement across the student lifecycle.
https://cloud4good2025.wpenginepowered.com/wp-content/uploads/2023/07/CFG2023_Blog_Salesforce-for-Associations-Building-Relationships-That-Drive-Change-.jpg

Salesforce for Associations: Building Relationships That Drive Change

Written by Cloud for Good Team Salesforce is the platform of choice for over 150K companies worldwide. This is because the technology helps empower users to

Using Salesforce to Increase Engagement with Hillel International - Cloud for Good

Using Salesforce to Increase Engagement with Hillel International

Cloud for Good has helped Hillel International increase engagement and online giving by 500% over the past five years.
Marketing Cloud GPT, Data Cloud Updates, and the Future of Open AI from Connections 2023

Marketing Cloud GPT, Data Cloud Updates, and the Future of Open AI from Connections 2023

Salesforce Connections 2023 is the marketing and commerce learning event of the year for customer-first innovation. Here are our takeaways.
Real-Time Data Integration with Cloud for Good’s MuleSoft Services

Real-Time Data Integration with Cloud for Good’s MuleSoft Services

Cloud for Good is the go-to partner for designing and implementing MuleSoft solutions for nonprofits and higher education institutions.
Revolutionizing Salesforce Staffing with Talent for Good- Cloud for Good

Revolutionizing Salesforce Staffing with Talent for Good

If your organization is currently experiencing difficulty with Salesforce staffing, contact us today to learn more about Talent for Good.
Reflections on TrailblazerDX 2022- Cloud for Good

Reflections on TrailblazerDX 2022

Cloud for Good attended TrailblazerDX to learn what’s next for Salesforce. Here are our key takeaways and highlights from the event.
Crafting Clear Marketing Communication with Pardot Email Preference Centers- Cloud for Good

Crafting Clear Marketing Communication with Pardot Email Preference Centers

An Email Preference Center (EPC) can contribute greatly to ensuring your prospects continue to receive the content they want from you, without bombarding them with unwanted
Multi-Country Rollout of Salesforce to Support Workforce Development in the Middle East and North Africa - Cloud for Good

Multi-Country Rollout of Salesforce to Support Workforce Development in the Middle East and North Africa

Education For Employment helps create economic opportunities for unemployed youth in the Middle East and North Africa through Salesforce.
Looking Ahead to Talent for Good Cohort 2 - Cloud for Good

Looking Ahead to Talent for Good Cohort 2

Talent for Good has officially opened applications for Cohort 2 with a projected start date in summer of 2022.
The Salesforce Nonprofit Summit: What to Know Before You Go - Cloud for Good

The Salesforce Nonprofit Summit: What to Know Before You Go

The second annual Salesforce Nonprofit Summit begins Tuesday, May 17, 2022. Here's what you need to know before you go.