Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Latest Posts

Fact or Fiction: Advancement on Salesforce

In the dynamic realm of advancement, navigating through evolving technologies can be a daunting task. Let's review the facts and fictions of advancement on Salesforce....

The Impact of Cloud for Good’s Managed Services for Your Salesforce Technology

Nurturing your Salesforce org is pivotal in creating a data environment that allows our businesses to thrive. So, what does the equivalent of a new health...

Salesforce Spring ‘24 Release: What You Need to Know

We've pulled out the highlights from the Salesforce Spring '24 Release Notes that our customers are sure to love....

Introduction to Nonprofit Cloud for Fundraising

Nonprofit Cloud for Fundraising streamlines donor engagement, fundraising, and outcomes through data-driven approaches....

Investment In Overhead Improves Outcomes

NOTE: This blog was originally posted on Forbes. Read it here. In ancient Egypt, the Nile River provided fertile land for farming, but the annual floods...

Happy Holidays From Cloud for Good: 2023 in Review

As we bid farewell to 2023, Cloud for Good would like to take one final look back at the year that was....

Empowering State and Local Government with Salesforce Public Sector Solutions

Salesforce's Public Sector Solutions stand out as a transformative force in the realm of government technology....

A Beginner’s Roadmap to OmniStudio

OmniStudio is a powerful solution offering skill-building and automation options included in the new Nonprofit and Education Clouds....

Goodies Give Back: Fighting Food Insecurity

During this time of reflection, we would like to highlight a new initiative we’re particularly proud of: Goodies Give Back....

Marketing Made Easy With Engagement Studio in Account Engagement

The real workhorse – the bread and butter – of Marketing Cloud Account Engagement (MCAE, formerly known as Pardot) is Engagement Studio....

Using Field Trip App to Clean Up Your Salesforce Instance

So how do you go about identifying fields that are underutilized? The folks at Qandor developed a great app called Field Trip that is perfect for...

Salesforce Peer-to-Peer Fundraising E-Book

Cloud for Good is proud to release the first edition of our Salesforce Peer-to-Peer Fundraising E-Book. Our E-Book provides an overview of current solutions available to...

Why CRM Implementations Fail and How to Avoid It

Know that the clearer your vision, the more ready, supportive of, and willing for change, and the more you understand your own desired outcomes and metrics,...

Make it Flatter with Chatter: 5 Ways to Break Down Organizational Silos

Breaking down organizational silos sounds easy. Any Internet search will yield articles with advice, most of which boils down to improving your communication: Share information widely;...

Avoiding Growing Pains Through Good Governance

When working with Salesforce.com (or any system for that matter), following the principles of good governance can make life easier for administrators and users alike by...

What You Should Do Before an Enterprise-Wide CRM Implementation

Implementing a constituent relationship management (CRM) application can be a difficult project for organizations with multiple large complex departments. An assessment of the organization's CRM strategy,...