Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Cloud for Good Certified as Great Place to Work for the 8th Year in A Row

For the 8th straight year in the United States, and the very first time in Canada, Cloud for Good has been certified by Great Place to

10th Annual Salesforce Education Summit: What You Need to Know

Join Cloud for Good at the 10th Annual Salesforce Education Summit. This completely virtual summit is free to attend and packed with 40+ sessions to inspire

Taking Your Marketing Automation To New Heights: Marketing Cloud vs. HubSpot

Marketing Cloud and HubSpot are both great tools, but Marketing Cloud stands out as the more powerful, dynamic, and all-encompassing tool.

Cloud for Good Recognized as a Nationally Registered Apprenticeship Program by the U.S. Department of Labor

Talent for Good has been recognized as a Registered Apprenticeship Program by the U.S. Department of Labor, the first in the Salesforce ecosystem.

Why Cloud for Good Is Excited About Nonprofit Technology Conference (NTC22)

The Nonprofit Technology Enterprise Network (NTEN) will be holding its annual Nonprofit Technology Conference (NTC) on March 23-25, 2022.

Introducing Cloud for Good Campaign Services

Introducing Campaign Services allows Cloud for Good to become an even greater full-service provider for our valued nonprofit clients.

Exploring the Reporting Advantages of Salesforce Over Blackbaud CRM (BBCRM)

If you’ve just migrated from Blackbaud CRM onto Salesforce, you’ve made the right choice, and we’re here to help ease your transition.

What Can Marketing Cloud Do For Nonprofits?

Cloud for Good helps nonprofits leverage Marketing Cloud to bring constituent data together and automate cross-channel communications.

Salesforce Spring ’22 Release: What You Need To Know

The Spring ’22 Release has arrived! Key updates in this release are focused on security and updates to the Flow Builder.

Recapping the 1st Annual Higher Education Dreamin’

On January 27, the Salesforce.org Higher Education Advisory Council put on the first-ever Higher Education Dreamin’ virtual conference.

Latest Posts

Lightning Strikes Dreamforce – What It Means for Your Organization

What is Salesforce Lightning, and why is it important? Fundamentally, Lightning is a set of tools that allow organizations to customize the way they use Salesforce

Clicktools Surveys: Collecting Constituents Feedback in Salesforce

Clicktools is an online survey creating/capturing solution available through the Salesforce AppExchange. Offering organizations the ability to integrate customer feedback into their Salesforce database. Considered one

Integrating Google Apps and Salesforce: A Bridge Between Clouds

Since most of us spend a large percentage of our day in our email boxes, bridging your Salesforce and Google Apps accounts in imperative. Doing so

Top 5 Favorite Salesforce Announcements at Dreamforce

After months of planning and anticipation, Dreamforce ’14 has come and gone. We were inspired by keynotes, learned new things at hands-on training sessions, danced to

Dance Me To The End – 5 Tips for After Dreamforce

As with all good things, Dreamforce inevitably comes to an end, we all find our way back home, and for the briefest of moments, we have

4 Steps to Become Salesforce Analytics Cloud Ready

This new Salesforce Analytics Cloud helps “everyday users” (not trained analysts) make informed decisions. However, implementing this technology would require a significant commitment from your organization.

Lessons Learned: Great Customer Service Through Humanity

There are some calls that go sour, some meetings where obstreperousness is abundant, and some that happen to fall on everyone’s bad day. These are key

How Dreamforce Changed Me

For me, 2013 was the first year I was able to attend Dreamforce and I must say I had no clue what to expect. Sure I

White Paper: Becoming a Connected Organization

Wondering about the Nonprofit Starter Pack or NGO Connect? We have done all the leg work for you! Download this free white paper to navigate the

10 Reasons Your Nonprofit Should Attend Dreamforce

You may be asking yourself, “But why should my nonprofit attend? Isn’t it just another tech conference?” To answer this question I’ve put together the following

Using Salesforce to Cultivate Donor Relationships

From finding new donors, growing gifts from existing supporters, or managing the back-end fundraising efforts, Salesforce helps organizations establish and grow donor relationships in addition to

Ready To Start With Your Implementation? Think Again

You choose a platform, signed with an awesome implementation partner who can translate your needs into technology, and you are extremely excited to get started. Wait…

The Power of US Hub

Are you sometimes confused about where to go to get the answers you need in using Salesforce at your nonprofit? As you may have discovered there

Cloud for Good Goes to Washington for NTC14

It’s that time of year everyone - the Nonprofit Technology Network has opened up voting for proposed sessions at the 2014 Nonprofit Technology Conference. We at

Email to Case – An Overview

In Salesforce, the Case Object is often used to track a constituent issue or problem that needs resolution. Just like anything else in Salesforce, it can

Why Cloud for Good is Excited About Dreamforce

I have been inspired by Dreamforce every year since 2005, so I decided to take the majority of the Cloud for Good team to Dreamforce this

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Cloud for Good Certified as Great Place to Work for the 8th Year in A Row

10th Annual Salesforce Education Summit: What You Need to Know

Taking Your Marketing Automation To New Heights: Marketing Cloud vs. HubSpot

Cloud for Good Recognized as a Nationally Registered Apprenticeship Program by the U.S. Department of Labor

Why Cloud for Good Is Excited About Nonprofit Technology Conference (NTC22)

Exploring the Reporting Advantages of Salesforce Over Blackbaud CRM (BBCRM)

What Can Marketing Cloud Do For Nonprofits?

Salesforce Spring ’22 Release: What You Need To Know

Recapping the 1st Annual Higher Education Dreamin’

Latest Posts

Lightning Strikes Dreamforce – What It Means for Your Organization

Clicktools Surveys: Collecting Constituents Feedback in Salesforce

Integrating Google Apps and Salesforce: A Bridge Between Clouds

Top 5 Favorite Salesforce Announcements at Dreamforce

Dance Me To The End – 5 Tips for After Dreamforce

4 Steps to Become Salesforce Analytics Cloud Ready

Lessons Learned: Great Customer Service Through Humanity

How Dreamforce Changed Me

White Paper: Becoming a Connected Organization

10 Reasons Your Nonprofit Should Attend Dreamforce

Using Salesforce to Cultivate Donor Relationships

Ready To Start With Your Implementation? Think Again

The Power of US Hub

Cloud for Good Goes to Washington for NTC14

Email to Case – An Overview

Why Cloud for Good is Excited About Dreamforce