Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Latest Posts

Explore by Topic:

  • Industry

  • Topic / Function

  • Product / Service

Testing Environment Strategies in Marketing Cloud- blog- Cloud for Good

Testing Environment Strategies in Marketing Cloud

Written by Cloud for Good Team Many Salesforce Marketing Cloud users look to create a testing environment much like what exists with Sales Cloud CRM. With

Woman looking stressed. Text: FRIENDS DON'T LET FRIENDS USE RAISER'S EDGE - AND HERE'S WHY

Friends Don’t Let Friends Use Raiser’s Edge – And Here’s Why

Written by Cloud for Good Team In today’s world, no one has a phone with only one installed application and there is a good reason for

Cloud for Good Ranks on Computerworld's Best Places to Work in IT List as the #1 Small Business

Cloud for Good Ranks on Computerworld’s Best Places to Work in IT List as the #1 Small Business

Written by Cloud for Good Team June 18, 2019 [Asheville, NC] – IDG’s Computerworld announces Cloud for Good, a leading technology consulting firm for nonprofit and

Cloud for Good Becomes Global Premium Partner in Nonprofit & Higher Education

Cloud for Good Becomes Global Premium Partner in Nonprofit & Higher Education

Written by Cloud for Good Team April 11, 2019 [Asheville, NC] – Cloud for Good has announced that it has become a Salesforce.org Premium Partner in

Cloud for Good Named a Great Place to Work® for 5th Year

Cloud for Good Named a Great Place to Work® for 5th Year

Written by Cloud for Good Team  Asheville, North Carolina – January 28, 2019 – Cloud for Good has again earned Great Place to Work Certification for

Making the Most of Your End-User Training

Making the Most of Your End-User Training

Written by Cloud for Good Team If you are responsible for coordinating your organization’s Salesforce User training, you’ve probably already read many articles, including from our

Is Your Food Bank Ready to Leverage Salesforce?

Is Your Food Bank Ready to Leverage Salesforce?

Written by Cloud for Good Team The Hunger Problem In America, 1 in 6 individuals struggle to put food on their tables. This isn’t because we’re

Salesforce.Org Acquired roundCorner, What’s Next?

Salesforce.Org Acquired roundCorner, What’s Next?

Written by Cloud for Good Team Nonprofit organizations and higher education institutions continue to choose Salesforce to manage their programs, admission, fundraising, marketing and everything in

Cloud for Good Secures Spot on 100 Top Impact Companies 

Cloud for Good Secures Spot on 100 Top Impact Companies 

Written by Cloud for Good Team Asheville, NC, January 8, 2019 – on January 7, Cloud for Good was ranked 51 on Real Leaders, Big Path

What Does GDPR Mean For U.S.-Based Nonprofits?

What Does GDPR Mean For U.S.-Based Nonprofits?

Written by Cloud for Good Team NOTE: This blog was originally posted on Forbes. Read it here. It has been on the top of news feeds for

Latest Posts

Harness the Power of Your Constituent Network with Relationship Tracking in NPSP

Harness the Power of Your Constituent Network with Relationship Tracking in NPSP

Relationships as a general idea are fundamental to Salesforce. After all, Salesforce is a CRM – or constituent relationship management – tool. Let's explore how to
Data Segmentation: Categorize Your Constituents With Salesforce

Data Segmentation: Categorize Your Constituents With Salesforce

There are many ways to categorize your data. After you understand how you’d like to categorize your constituents, the next step is thinking about how to
Salesforce Leads: Pros and Cons for Nonprofits

Salesforce Leads: Pros and Cons for Nonprofits

The Salesforce Lead standard object holds records representing individual people, typically as part of a sales process in the B2B (business-to-business) model. Using the Leads object
Back to School: Research Methods 101 - Surveys

Back to School: Research Methods 101 – Surveys

Writing strong, concise survey questions will get you the data that you need. We've shared some best practices for collecting information from your constituents.
Slice, Dice, and Dedupe Data - What's The Right Tool for Data Cleanup?

Slice, Dice, and Dedupe Data – What’s The Right Tool for Data Cleanup?

There are many tools out there to assist with data cleanup and it's not always easy to know which one to choose. We have explored several
Implementing a Major Donor Strategy Using Salesforce Tools

Implementing a Major Donor Strategy Using Salesforce Tools

There are several ways to manage major donors in Salesforce. Depending on the size of your development team and formal fundraising processes utilized, your organization may
Five Tips for Customizing the Lightning Experience

Five Tips for Customizing the Lightning Experience

Customizing Salesforce's Lightning Experience is more involved than just changing page layouts, but it's also more powerful. We share five tips to help you customize the
Leveraging Salesforce and HEDA for Student Recruitment

Leveraging Salesforce and HEDA for Student Recruitment

In the face of a more competitive and increasingly diverse recruitment pool, it's important for higher education institutions to leverage recruitment data and analytics to identify
3 Considerations for Your First Nonprofit Drip Program

3 Considerations for Your First Nonprofit Drip Program

Nonprofit drip programs shouldn't feel overwhelming. In fact, your first nonprofit drip program can be very simple. Let us help guide you through this process and
How Women In Tech (WIT) Changed My Career

How Women In Tech (WIT) Changed My Career

Women in Tech (WIT) and Salesforce are helping more women go after technology focused careers. One of our Goodies shares her story with WIT and the
https://cloud4good2025.wpenginepowered.com/wp-content/uploads/2023/07/CFG2023_Blog_Salesforce-for-Associations-Building-Relationships-That-Drive-Change-.jpg

Salesforce for Associations: Building Relationships That Drive Change

Written by Cloud for Good Team Salesforce is the platform of choice for over 150K companies worldwide. This is because the technology helps empower users to

Using Salesforce to Increase Engagement with Hillel International - Cloud for Good

Using Salesforce to Increase Engagement with Hillel International

Cloud for Good has helped Hillel International increase engagement and online giving by 500% over the past five years.
Marketing Cloud GPT, Data Cloud Updates, and the Future of Open AI from Connections 2023

Marketing Cloud GPT, Data Cloud Updates, and the Future of Open AI from Connections 2023

Salesforce Connections 2023 is the marketing and commerce learning event of the year for customer-first innovation. Here are our takeaways.
Real-Time Data Integration with Cloud for Good’s MuleSoft Services

Real-Time Data Integration with Cloud for Good’s MuleSoft Services

Cloud for Good is the go-to partner for designing and implementing MuleSoft solutions for nonprofits and higher education institutions.