Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

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How Businesses Must Adapt to a 21st Century Workforce

This post was originally published on the Salesforce blog. From self-driving cars to personalized marketing journeys, the world is changing and it is changing fast. In many

Why Chatter is Great for Nonprofits

Why Chatter is Great for Nonprofits

Chatter is a social networking tool that lives inside Salesforce and helps people collaborate with colleagues. Here are some ideas for how you can start using
Pre-Checking: Good for Baggage, Bad for Email Opt-In

Pre-Checking: Good for Baggage, Bad for Email Opt-In

In the case of email opting-in, it pays to hold off on pre-checking any opt-in actions. The theory behind this restraint is that constituents should take
Salesforce Analytics 101: Report Types

Salesforce Analytics 101: Report Types

When you’re creating a Salesforce report, the first thing you have to choose, before you even get to the report builder, is the Report Type. The
Is a Salesforce Community the Right Fit for Your Nonprofit?

Is a Salesforce Community the Right Fit for Your Nonprofit?

If you can find value in sharing your Salesforce data with constituents, a Salesforce Community might be right for you! Salesforce Communities expand your database beyond
Planned Gifts: Tips and Tricks for Managing in Salesforce

Planned Gifts: Tips and Tricks for Managing in Salesforce

Planned gifts, or legacy gifts, are something we often discuss with clients who use or are looking to use Salesforce to manage fundraising data and processes.
Laptop displaying bar charts and papers. Text: 8 TIPS FOR CREATING A GREAT ANNUAL REPORT

8 Tips for Creating a Great Annual Report

The process of developing your organization’s Annual Report should be a satisfying task of reviewing progress toward your goals, deciding on photos and profiles to include,
Theory of Change: Metrics and Monitoring

Theory of Change: Metrics and Monitoring

Theory of Change is an organization’s set of beliefs and hypotheses about how their activities lead to outcomes that contribute to the overall mission and vision
Social Engagement Management: The New Sheriff in Town

Social Engagement Management: The New Sheriff in Town

Social media today is not just how we keep in touch with high school friends or a place to share vacation photos with distant relatives. Social
Six Reasons to Attend the Salesforce Higher Ed Summit 2017

Six Reasons to Attend the Salesforce Higher Ed Summit 2017

As we approach the 5th Annual Higher Ed Summit in Austin, Texas, we thought it would be a great opportunity to share just a few of

Latest Posts

National Aquarium: Using Technology to Traverse Turbulent Waters with National Aquarium

National Aquarium: Using Technology to Traverse Turbulent Waters with National Aquarium

Learn how Salesforce helped National Aquarium navigate the turbulent waters of COVID-19 and prepare for a post-pandemic world.
Human-Rights-Watch-Success-Story-1

Fundraising During a Crisis is All About Relationships: The Human Rights Watch Story

Human Rights Watch is navigating the changing market to bring in funds and find new donors with Salesforce.
5 Tips for Higher Education Institutions and Nonprofit Organizations Working Remotely

5 Tips for Higher Education Institutions and Nonprofit Organizations Working Remotely

Written by Cloud for Good Team The Rise of Remote Workers When the internet was born in the 1980s, employers began allowing employees to work from

Person using a laptop. Text: 5 TIPS TO BECOME A SUCCESSFUL ONLINE STUDENT

5 Tips to Become a Successful Online Student

Written by Cloud for Good Team Colleges and Universities nationwide are moving their curriculums online as a result of the spreading COVID-19 pandemic. While this sudden

7 Reasons Why Your Human Services Organization Should Be Using Salesforce

Poverty, homelessness, health, and the general well-being of individuals and the collective: no matter what your Human Service organization’s mission may be, it’s likely complex, expanding,

Celebrating B Corp Month: A Global Movement

Celebrating B Corp Month: A Global Movement

Cloud for Good has been a certified B Corporation since 2013. Read to learn more about how much our employees love being apart of a B

5 Things to Consider for Your Case Management

In a previous post, we shared the exciting announcement made at Dreamforce 2019 that Salesforce.org was releasing a Case Management product. This application will allow your Case Managers to manage their caseloads while

Testing Environment Strategies in Marketing Cloud- blog- Cloud for Good

Testing Environment Strategies in Marketing Cloud

Written by Cloud for Good Team Many Salesforce Marketing Cloud users look to create a testing environment much like what exists with Sales Cloud CRM. With

Woman looking stressed. Text: FRIENDS DON'T LET FRIENDS USE RAISER'S EDGE - AND HERE'S WHY

Friends Don’t Let Friends Use Raiser’s Edge – And Here’s Why

Written by Cloud for Good Team In today’s world, no one has a phone with only one installed application and there is a good reason for

The Cloud Is Transforming Higher Education

NOTE: This blog was originally posted on Forbes. Read it here. American youths have a keen desire to learn, often leading them to pursue additional education after

Is a Salesforce Community the Right Fit for Your Nonprofit?

Is a Salesforce Community the Right Fit for Your Nonprofit?

If you can find value in sharing your Salesforce data with constituents, a Salesforce Community might be right for you! Salesforce Communities expand your database beyond
Planned Gifts: Tips and Tricks for Managing in Salesforce

Planned Gifts: Tips and Tricks for Managing in Salesforce

Planned gifts, or legacy gifts, are something we often discuss with clients who use or are looking to use Salesforce to manage fundraising data and processes.
Laptop displaying bar charts and papers. Text: 8 TIPS FOR CREATING A GREAT ANNUAL REPORT

8 Tips for Creating a Great Annual Report

The process of developing your organization’s Annual Report should be a satisfying task of reviewing progress toward your goals, deciding on photos and profiles to include,
Theory of Change: Metrics and Monitoring

Theory of Change: Metrics and Monitoring

Theory of Change is an organization’s set of beliefs and hypotheses about how their activities lead to outcomes that contribute to the overall mission and vision
Social Engagement Management: The New Sheriff in Town

Social Engagement Management: The New Sheriff in Town

Social media today is not just how we keep in touch with high school friends or a place to share vacation photos with distant relatives. Social
Six Reasons to Attend the Salesforce Higher Ed Summit 2017

Six Reasons to Attend the Salesforce Higher Ed Summit 2017

As we approach the 5th Annual Higher Ed Summit in Austin, Texas, we thought it would be a great opportunity to share just a few of