Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Latest Posts

Getting Over Raiser’s Edge with Salesforce + Anabaptist Mennonite Biblical Seminary

Getting Over Raiser’s Edge with Salesforce + Anabaptist Mennonite Biblical Seminary

Taking a strategic approach to transforming their technology, Anabaptist Mennonite Biblical Seminary partnered with Cloud for Good in their migration from Raiser’s Edge to Salesforce Nonprofit...
Empty road through a forest. Text: HOW MY HISPANIC HERITAGE EMPOWERED MY SALESFORCE JOURNEY

How My Hispanic Heritage Empowered My Salesforce Journey

As we continue to celebrate Hispanic Heritage Month, and cherish Hispanic culture year-round, I find myself reflecting on the journey that brought me to Cloud for...

Person in a graduation gown from behind. Text: PREDICTING SUMMER MELT WITH SALESFORCE EINSTEIN

Predicting Summer Melt with Salesforce Einstein

The term “summer melt” is used to describe students who apply, get admitted, and then commit to a college but never actually show up to their...

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Are Our Schools Built For Continued Engagement?

NOTE: This blog was originally posted on Forbes. Read it here. Technology is changing the way we interact with our favorite brands. In order to build...

Video call grid with many people smiling. Text: CREATING A CULTURE OF CARE

Creating a Culture of Care

I have been working in the Salesforce ecosystem for 10+ years, but my entire career has been dedicated to the mission of various nonprofit organizations like...

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Top 10 Moments at Cloud for Good

2020 marks the 10th anniversary of Cloud for Good’s founding! While we celebrated the momentous anniversary earlier in the year, we can’t help but look back...

Celebrating National Dog Day: American Kennel Club Goes Live with Service Cloud and Community Cloud

Celebrating National Dog Day: American Kennel Club Goes Live with Service Cloud and Community Cloud

Salesforce has enabled American Kennel Club to serve its dog-loving constituency through technology like never before....
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Why Cloud for Good is Excited About Salesforce.org Elevate

Salesforce.org’s Elevate is an innovative new addition to the Salesforce ecosystem of technology solutions, released in Spring 2020. The suite of integrated offerings made available through...

Reporters Committee for Freedom of the Press: Utilizing Technology in the Fight for Press Rights

Reporters Committee for Freedom of the Press: Utilizing Technology in the Fight for Press Rights

The Reporters Committee defends American journalists, scaling their efforts through Salesforce to meet an unprecedented rise in need....
Defending American Dreamers with New York Immigration Coalition + Salesforce

Defending American Dreamers with New York Immigration Coalition + Salesforce

New York Immigration Coalition has delivered unprecedented crisis assistance to its most under-supported immigrant groups through Salesforce....
Illustrated lion mascot and smiling woman. Text: THE SALESFORCE NONPROFIT SUMMIT: WHAT TO KNOW BEFORE YOU GO

The Salesforce Nonprofit Summit: What to Know Before You Go

The second annual Salesforce Nonprofit Summit begins Tuesday, May 17, 2022. Here's what you need to know before you go....
Two smiling children outdoors. Text: BUILDING STRONG FAMILIES + POWERFUL COMMUNITIES WITH ILLINOIS ACTION FOR CHILDREN

Building Strong Families + Powerful Communities with Illinois Action for Children + Salesforce

Over the course of three phases, Cloud for Good has partnered with Illinois Action for Children to help transform operations with Salesforce....
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3 Key Takeaways from Gearset’s DevOps Dreamin’

Gearset’s DevOps Dreamin’ Chicago 2022 was a brand-new opportunity for the Salesforce DevOps community to connect and share expertise at a designated conference....
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Cloud for Good Certified as Great Place to Work for the 8th Year in A Row

For the 8th straight year in the United States, and the very first time in Canada, Cloud for Good has been certified by Great Place to...
Illustrated portraits of three people. Text: 10TH ANNUAL SALESFORCE EDUCATION SUMMIT: WHAT YOU NEED TO KNOW

10th Annual Salesforce Education Summit: What You Need to Know

Join Cloud for Good at the 10th Annual Salesforce Education Summit. This completely virtual summit is free to attend and packed with 40+ sessions to inspire...
Laptop with email icons and coffee cup. Text: TAKING YOUR MARKETING AUTOMATION TO NEW HEIGHTS: MARKETING CLOUD VS. HUBSPOT

Taking Your Marketing Automation To New Heights: Marketing Cloud vs. HubSpot

Marketing Cloud and HubSpot are both great tools, but Marketing Cloud stands out as the more powerful, dynamic, and all-encompassing tool....