Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Latest Posts

Smiling woman working at a computer. Text: MANAGING STUDENT SUCCESS WITH ADVISOR LINK

Managing Student Success with Advisor Link

Using Salesforce to enroll students is a great choice but using Salesforce to help keep them at your institution is even better! Advisor Link is the...

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Finding a New Home for Your Fundraising

Are you thinking of migrating your organization’s fundraising technology from a legacy system, like Raiser’s Edge, to Salesforce? Let’s dive deep into the differences between your...

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Better Engagement for Donors and Volunteers

Learn how you can better engage your donors and volunteers throughout their entire journey with your organization. From newsletters, preference centers, and an omnichannel experience; we’ll...

Person using a calculator at a desk. Text: REDUCING TECHNOLOGY DEBT WITH SALESFORCE

Reducing technology debt with Salesforce

The Nonprofit Cloud is a tool that is designed to break down departmental silos by increasing collaboration across your organization. In this discussion, we’ll address reasons...

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Options for Your Accounting Reconciliation with Salesforce

We often see a disconnect in nonprofit organizations between the fundraising process and the reconciliation of those details into finance. This means the valuable time from...

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Unified customer experience with Service Cloud

The need for intuitive customer experiences is at an all-time high. Your customers deserve an intelligently-designed system that will enable, not hinder, their experience with your...

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Managing Your Programs with Salesforce

Human Service organizations work hard every day to make our world a better place. Whether you have one, twenty or more programs, understanding their success and...

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Recapping the Salesforce Winter ’21 Release

The Winter ’21 Release is here! System Administrators are going to love the new features designed to optimize user experience, including the general release of dynamic...

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Cloud for Good Named on Fortune’s 2020 Best Small & Medium Workplaces + Comparably’s Best Companies for Work-Life Balance Lists

October 16, 2020 [Asheville, NC] – Cloud for Good, a certified BCorp and Salesforce.org 2020 Nonprofit Consulting Partner of the Year, today announced winning both an...

Cloudy sky with laurels. Text: CLOUD FOR GOOD AWARDED SALESFORCE.ORG NONPROFIT CONSULTING PARTNER OF THE YEAR FOR 2ND YEAR

Cloud for Good Awarded Salesforce.org Nonprofit Consulting Partner of the Year for Second Year in a Row

October 12, 2020 [Asheville, NC] –Cloud for Good was awarded the Salesforce.org 2020 AMER Consulting Partner of the Year – Nonprofit award at the Salesforce.org Virtual...

Using Salesforce Experience, Marketing, and Commerce Clouds to Increase Constituent Engagement

Using Salesforce Experience, Marketing, and Commerce Clouds to Increase Constituent Engagement

Experience Cloud, Marketing Cloud, and Commerce Cloud are the three primary Salesforce solutions suited to create constituent engagement today....
Data Drives Success: Tools to Empower Your Organization

Data Drives Success: Tools to Empower Your Organization

Cloud for Good, UC Innovation, and iWave explore the nearly-endless ways Salesforce technology can help organizations raise more funds....
Increasing Engagement Across the Student Lifecycle with Marketing Cloud

Increasing Engagement Across the Student Lifecycle with Marketing Cloud

Learn how two Marketing Cloud products are helping institutions greatly increase engagement across the student lifecycle....
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Salesforce for Associations: Building Relationships That Drive Change

Salesforce is the platform of choice for over 150K companies worldwide. This is because the technology helps empower users to drive efficiencies, tech-powered automation, and exceptional...

Using Salesforce to Increase Engagement with Hillel International

Cloud for Good has helped Hillel International increase engagement and online giving by 500% over the past five years....
Marketing Cloud GPT, Data Cloud Updates, and the Future of Open AI from Connections 2023

Marketing Cloud GPT, Data Cloud Updates, and the Future of Open AI from Connections 2023

Salesforce Connections 2023 is the marketing and commerce learning event of the year for customer-first innovation. Here are our takeaways....