Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Latest Posts

Explore by Topic:

  • Industry

  • Topic / Function

  • Product / Service

Connecting the Clouds with Marketing Cloud Connect

Connecting the Clouds with Marketing Cloud Connect

The newest update of Marketing Cloud Connect allows organizations to seamlessly connect their constituent data from Salesforce CRM with the communication, automation, and analytics tools in
The Secret to A Successful Nonprofit EcoSystem

The Secret to A Successful Nonprofit EcoSystem

Integration is when your cloud apps can seamlessly share data between each other. When this happens, there is no need to log in and out of
Yellow button: Click here to donate needed items from our wishlist amazon.com.

Fundraising with Amazon Wish Lists

Does your nonprofit have a wish list of things they need donated? If you do then you’ll want to keep reading. It’s time to set up
Introducing the Salesforce Higher Education Data Architecture (HEDA)

Introducing the Salesforce Higher Education Data Architecture (HEDA)

Salesforce.org recently released a new tool for colleges and universities, the Higher Education Data Architecture (HEDA) package. HEDA aims to offer a core architecture package for
Come See Us at the Salesforce World Tour Boston

Come See Us at the Salesforce World Tour Boston

Written by Cloud for Good Team The Salesforce World Tour is rolling into Boston, Massachusetts next week on April 7, and several of our team members

5 Pitfalls To Avoid When You Integrate Salesforce and Accounting Apps

5 Pitfalls To Avoid When You Integrate Salesforce and Accounting Apps

One of the most common integration requests from Salesforce users is syncing Salesforce with accounting apps likes Intacct, QuickBooks, and Xero. There is no shortage of
Top 10 Reasons Nonprofits Love Marketing Cloud

Top 10 Reasons Nonprofits Love Marketing Cloud

Nonprofits are maximizing their communication strategies with the Salesforce Marketing Cloud. Learn about the top 10 features that make it a great tool for any organization.
Do You Know How to ERD?

Do You Know How to ERD?

Written by Cloud for Good Team First, let’s break down that scary little acronym: ERD = Entity Relationship Diagram. Still sound too techy? How about this:

Blue world map showing various white pins scattered across different continents.

Salesforce for Global Nonprofits

Much like their for-profit counterparts, Nonprofits and NGO’s also reach across international borders in order to run their programs, connect with their constituents, and raise resources.
Silhouette of a teacher pointing at a whiteboard, presenting to a class of students.

Finding a Trusted Advisor

When you hire a consultant to help you with your Salesforce implementation, you’re hiring them because you have a problem you need help with whether it

Latest Posts

Building Strong Families + Powerful Communities with Illinois Action for Children + Salesforce - Cloud for Good

Building Strong Families + Powerful Communities with Illinois Action for Children + Salesforce

Over the course of three phases, Cloud for Good has partnered with Illinois Action for Children to help transform operations with Salesforce.
3 Key Takeaways from Gearset’s DevOps Dreamin’ - Cloud for Good

3 Key Takeaways from Gearset’s DevOps Dreamin’

Gearset’s DevOps Dreamin’ Chicago 2022 was a brand-new opportunity for the Salesforce DevOps community to connect and share expertise at a designated conference.
Great Place To Work certification badges. Text: CLOUD FOR GOOD CERTIFIED AS A GREAT PLACE TO WORK FOR THE 8TH YEAR

Cloud for Good Certified as Great Place to Work for the 8th Year in A Row

For the 8th straight year in the United States, and the very first time in Canada, Cloud for Good has been certified by Great Place to
Illustrated portraits of three people. Text: 10TH ANNUAL SALESFORCE EDUCATION SUMMIT: WHAT YOU NEED TO KNOW

10th Annual Salesforce Education Summit: What You Need to Know

Join Cloud for Good at the 10th Annual Salesforce Education Summit. This completely virtual summit is free to attend and packed with 40+ sessions to inspire
Laptop with email icons and coffee cup. Text: TAKING YOUR MARKETING AUTOMATION TO NEW HEIGHTS: MARKETING CLOUD VS. HUBSPOT

Taking Your Marketing Automation To New Heights: Marketing Cloud vs. HubSpot

Marketing Cloud and HubSpot are both great tools, but Marketing Cloud stands out as the more powerful, dynamic, and all-encompassing tool.
Talent For Good mountain logo. Text: CLOUD FOR GOOD RECOGNIZED AS A NATIONALLY REGISTERED APPRENTICESHIP PROGRAM

Cloud for Good Recognized as a Nationally Registered Apprenticeship Program by the U.S. Department of Labor

Talent for Good has been recognized as a Registered Apprenticeship Program by the U.S. Department of Labor, the first in the Salesforce ecosystem.
Person on video call with NTC22 logo. Text: WHY CLOUD FOR GOOD IS EXCITED ABOUT NONPROFIT TECHNOLOGY CONFERENCE (NTC22)

Why Cloud for Good Is Excited About Nonprofit Technology Conference (NTC22)

The Nonprofit Technology Enterprise Network (NTEN) will be holding its annual Nonprofit Technology Conference (NTC) on March 23-25, 2022.
Row of colorful numbered mailboxes. Text: INTRODUCING CLOUD FOR GOOD CAMPAIGN SERVICES

Introducing Cloud for Good Campaign Services

Introducing Campaign Services allows Cloud for Good to become an even greater full-service provider for our valued nonprofit clients.
Magnifying glass over bar charts and spreadsheets. Text: EXPLORING THE REPORTING ADVANTAGES OF SALESFORCE OVER BLACKBAUD CRM

Exploring the Reporting Advantages of Salesforce Over Blackbaud CRM (BBCRM)

If you’ve just migrated from Blackbaud CRM onto Salesforce, you’ve made the right choice, and we’re here to help ease your transition.
Hands typing on laptop with glowing email icons. Text: WHAT CAN MARKETING CLOUD DO FOR NONPROFITS?

What Can Marketing Cloud Do For Nonprofits?

Cloud for Good helps nonprofits leverage Marketing Cloud to bring constituent data together and automate cross-channel communications.
Crafting Clear Marketing Communication with Pardot Email Preference Centers- Cloud for Good

Crafting Clear Marketing Communication with Pardot Email Preference Centers

An Email Preference Center (EPC) can contribute greatly to ensuring your prospects continue to receive the content they want from you, without bombarding them with unwanted
Multi-Country Rollout of Salesforce to Support Workforce Development in the Middle East and North Africa - Cloud for Good

Multi-Country Rollout of Salesforce to Support Workforce Development in the Middle East and North Africa

Education For Employment helps create economic opportunities for unemployed youth in the Middle East and North Africa through Salesforce.
Looking Ahead to Talent for Good Cohort 2 - Cloud for Good

Looking Ahead to Talent for Good Cohort 2

Talent for Good has officially opened applications for Cohort 2 with a projected start date in summer of 2022.
The Salesforce Nonprofit Summit: What to Know Before You Go - Cloud for Good

The Salesforce Nonprofit Summit: What to Know Before You Go

The second annual Salesforce Nonprofit Summit begins Tuesday, May 17, 2022. Here's what you need to know before you go.
Building Strong Families + Powerful Communities with Illinois Action for Children + Salesforce - Cloud for Good

Building Strong Families + Powerful Communities with Illinois Action for Children + Salesforce

Over the course of three phases, Cloud for Good has partnered with Illinois Action for Children to help transform operations with Salesforce.
3 Key Takeaways from Gearset’s DevOps Dreamin’ - Cloud for Good

3 Key Takeaways from Gearset’s DevOps Dreamin’

Gearset’s DevOps Dreamin’ Chicago 2022 was a brand-new opportunity for the Salesforce DevOps community to connect and share expertise at a designated conference.