Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

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Where Purpose Meets Excellence: A Certified Great Place to Work

By continuing to elevate our people, listening and adapting, collaborating, and creating experiences that resonate, we remain dedicated to not only being a great place to

Five Ways Managed Services Can Improve User Engagement

By enhancing user experiences, providing tailored support, and driving continuous improvements, Managed Services fosters a culture of adoption within your organization that maximizes the value of

Data Models and DeLoreans: How Salesforce Beats Microsoft in the Nonprofit Space

Microsoft can learn from the success of fellow technology giant Salesforce in creating a bold, powerful data model that has lived up to its name. Here’s

The Future of Student Information Systems with Salesforce Education Cloud

Cloud for Good CEO and Founder Tal Frankfurt shares his thought leadership and expert insights on the future of Student Information Systems (SIS) with Salesforce Education

What to Know About Data Segmentation and Activation in Salesforce Data Cloud for Direct Response

Here's what direct response customers should know about data segmentation, analytics, and activation within Salesforce Data Cloud for Direct Response and how to leverage them to

Why Organizations Must Continue AI Investment Despite Budget Pressures

This guest blog by Applied AI expert James Villarrublia examines a fundamental shift happening in our workforce that encourages organizations to continue investing in AI amid

AI Agents in Education: Highlights of the Education Summit 2025 Keynote

The Education Summit 2025 Keynote opened our eyes to all the innovations and ways the higher education space can use AI agents and Agentforce to empower

3 Ways Cloud for Good Managed Services Empower Salesforce Administrators

Here are three ways Cloud for Good's Managed Services offering empowers Salesforce admins.

Visionary CIOs Shaping the Future of Nonprofit and Education: Highlights of Cloud for Good’s CIO for Good Summit in New York City

We kicked off 2025 with our CIO for Good Summit in New York City. The summit is the second of its kind, following in the heels

Preparing Your Salesforce Environment for AI in 2025 with Managed Services

If using AI in Salesforce to elevate your organization’s impact and workflows is a goal you want to accomplish in 2025, here are the key steps

Latest Posts

Driving Marketing Cloud Account Engagement With Custom Redirects and Page Actions

Explore using custom redirects and page actions to gain a deeper understanding of what drives Marketing Cloud Account Engagement.

Meet the New Nonprofit Cloud: Session Overviews From the New York World Tour

Salesforce held the first official session on the new vision for Nonprofit Cloud during the New York World Tour. Here are our takeaways.

How Einstein GPT Creates Impact for Nonprofits and Higher Education

Salesforce recently announced the launch of Einstein GPT, the world's first generative AI designed specifically for CRMs.

Using Salesforce to Create Exceptional User Experiences

Technology that focuses on user experience is a way of creating efficiency, productivity, and cost savings through automation.

Lifelong Learning, Epic Journeys, Education to Employment, and More from Salesforce Education Summit 2023

Salesforce’s annual Education Summit is the sector’s premier event. Here are Cloud for Good’s highlights from the momentous occasion.

Exploring Approaches to Technology Transformation: Data-First Versus Customer-First

Exploring data-first versus customer-first approaches to creating transformation through technology.

Einstein GPT, New Flow Templates, Data Cloud Updates, and More From TrailblazerDX 2023

Cloud for Good technical leadership team members attended TrailblazerDX 2023 to learn what’s next for Salesforce. Here are their takeaways.

Join Cloud for Good at AFP ICON 2023

Regarded as the largest gathering of fundraising professionals in the world, AFP ICON 2023 takes place April 16-18 in New Orleans, LA.

Your Guide to Navigating Salesforce Education Summit 2023

Hosted at the Omni Hotel in Dallas, Texas, April 10-12, the Salesforce Education Summit is the premier event to network with institutions.

Taking a Deep Dive Into Salesforce’s New Education Cloud Announcement

Cloud for Good takes a deep dive into Salesforce's new Education Cloud announcement and the evolution of Salesforce in the education industry.

Why Cloud for Good Is Excited About Nonprofit Technology Conference (NTC22)

The Nonprofit Technology Enterprise Network (NTEN) will be holding its annual Nonprofit Technology Conference (NTC) on March 23-25, 2022.

Introducing Cloud for Good Campaign Services

Introducing Campaign Services allows Cloud for Good to become an even greater full-service provider for our valued nonprofit clients.

Exploring the Reporting Advantages of Salesforce Over Blackbaud CRM (BBCRM)

If you’ve just migrated from Blackbaud CRM onto Salesforce, you’ve made the right choice, and we’re here to help ease your transition.

What Can Marketing Cloud Do For Nonprofits?

Cloud for Good helps nonprofits leverage Marketing Cloud to bring constituent data together and automate cross-channel communications.

Salesforce Spring ’22 Release: What You Need To Know

The Spring ’22 Release has arrived! Key updates in this release are focused on security and updates to the Flow Builder.

Recapping the 1st Annual Higher Education Dreamin’

On January 27, the Salesforce.org Higher Education Advisory Council put on the first-ever Higher Education Dreamin’ virtual conference.

Thought Leadership

Latest Posts

Explore by Topic:

Industry

Topic / Function

Product / Service

Where Purpose Meets Excellence: A Certified Great Place to Work

Five Ways Managed Services Can Improve User Engagement

Data Models and DeLoreans: How Salesforce Beats Microsoft in the Nonprofit Space

The Future of Student Information Systems with Salesforce Education Cloud

What to Know About Data Segmentation and Activation in Salesforce Data Cloud for Direct Response

Why Organizations Must Continue AI Investment Despite Budget Pressures

AI Agents in Education: Highlights of the Education Summit 2025 Keynote

3 Ways Cloud for Good Managed Services Empower Salesforce Administrators

Visionary CIOs Shaping the Future of Nonprofit and Education: Highlights of Cloud for Good’s CIO for Good Summit in New York City

Preparing Your Salesforce Environment for AI in 2025 with Managed Services

Latest Posts

Driving Marketing Cloud Account Engagement With Custom Redirects and Page Actions

Meet the New Nonprofit Cloud: Session Overviews From the New York World Tour

How Einstein GPT Creates Impact for Nonprofits and Higher Education

Using Salesforce to Create Exceptional User Experiences

Lifelong Learning, Epic Journeys, Education to Employment, and More from Salesforce Education Summit 2023

Exploring Approaches to Technology Transformation: Data-First Versus Customer-First

Einstein GPT, New Flow Templates, Data Cloud Updates, and More From TrailblazerDX 2023

Join Cloud for Good at AFP ICON 2023

Your Guide to Navigating Salesforce Education Summit 2023

Taking a Deep Dive Into Salesforce’s New Education Cloud Announcement

Why Cloud for Good Is Excited About Nonprofit Technology Conference (NTC22)

Introducing Cloud for Good Campaign Services

Exploring the Reporting Advantages of Salesforce Over Blackbaud CRM (BBCRM)

What Can Marketing Cloud Do For Nonprofits?

Salesforce Spring ’22 Release: What You Need To Know

Recapping the 1st Annual Higher Education Dreamin’