Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Latest Posts

Meet the New Nonprofit Cloud: Session Overviews From the New York World Tour

Salesforce held the first official session on the new vision for Nonprofit Cloud during the New York World Tour. Here are our takeaways....

How Einstein GPT Creates Impact for Nonprofits and Higher Education

Salesforce recently announced the launch of Einstein GPT, the world's first generative AI designed specifically for CRMs....

Using Salesforce to Create Exceptional User Experiences

Technology that focuses on user experience is a way of creating efficiency, productivity, and cost savings through automation....

Lifelong Learning, Epic Journeys, Education to Employment, and More from Salesforce Education Summit 2023

Salesforce’s annual Education Summit is the sector’s premier event. Here are Cloud for Good’s highlights from the momentous occasion....

Exploring Approaches to Technology Transformation: Data-First Versus Customer-First

Exploring data-first versus customer-first approaches to creating transformation through technology....

Einstein GPT, New Flow Templates, Data Cloud Updates, and More From TrailblazerDX 2023

Cloud for Good technical leadership team members attended TrailblazerDX 2023 to learn what’s next for Salesforce. Here are their takeaways....

Join Cloud for Good at AFP ICON 2023

Regarded as the largest gathering of fundraising professionals in the world, AFP ICON 2023 takes place April 16-18 in New Orleans, LA....

Your Guide to Navigating Salesforce Education Summit 2023

Hosted at the Omni Hotel in Dallas, Texas, April 10-12, the Salesforce Education Summit is the premier event to network with institutions....

Taking a Deep Dive Into Salesforce’s New Education Cloud Announcement

Cloud for Good takes a deep dive into Salesforce's new Education Cloud announcement and the evolution of Salesforce in the education industry....

Salesforce Has a New Vision for Nonprofit Cloud, What Does This Mean for Your Organization?

Salesforce has announced a new vision for Nonprofit Cloud that creates innovation through consolidation with the core Salesforce platform....

Human Rights Watch: Migrating From Raiser’s Edge to Salesforce for a Global Fundraising Perspective

Human Rights Watch entered a partnership with Cloud for Good to leverage Salesforce and evolve past their previous Raiser’s Edge system....

The Latest NPSP Releases for Winter ’21

As you’re wrapping up end of the year fundraising campaigns and appeals, don’t forget to fine-tune your Salesforce org with the latest NPSP updates for Enhanced...

Using Marketing Cloud as a Lead Funnel Tool, Part 1

You are presumably reading this article because you are considering utilizing Marketing Cloud as a lead funnel (wow, article title in the first sentence – my...

Recapping #GivingTuesday 2020 with Salesforce Social Studio

Giving Tuesday, a globally recognized day of giving, falls on the first Tuesday after Thanksgiving. In 2020, the day fell on December 1, and people around...

Salesforce Announces Retirement of NGO Connect & Why You Should Be Excited

In January 2019, Salesforce made the decision to acquire roundCorner, bringing NGO Connect (NGOC), Foundation Connect, and roundData into their product offerings. This was a great...

Cloud for Good Accepted As A Salesforce Commerce Cloud B2C Partner

December 1, 2020 [Asheville, NC] – Cloud for Good, a certified B Corp and Salesforce.org 2020 Nonprofit Consulting Partner of the Year, today announced that it...