Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Data Drives Success: Tools to Empower Your Organization

Cloud for Good, UC Innovation, and iWave explore the nearly-endless ways Salesforce technology can help organizations raise more funds.

Increasing Engagement Across the Student Lifecycle with Marketing Cloud

Learn how two Marketing Cloud products are helping institutions greatly increase engagement across the student lifecycle.

Salesforce for Associations: Building Relationships That Drive Change

Written by Cloud for Good Team Salesforce is the platform of choice for over 150K companies worldwide. This is because the technology helps empower users to

Using Salesforce to Increase Engagement with Hillel International

Cloud for Good has helped Hillel International increase engagement and online giving by 500% over the past five years.

Marketing Cloud GPT, Data Cloud Updates, and the Future of Open AI from Connections 2023

Salesforce Connections 2023 is the marketing and commerce learning event of the year for customer-first innovation. Here are our takeaways.

Why You Should Be Building More Landing Pages in Marketing Cloud Account Engagement

Landing pages can give you richer data and a better understanding about your subscribers' behavior, level of interest, and intention.

Real-Time Data Integration with Cloud for Good’s MuleSoft Services

Cloud for Good is the go-to partner for designing and implementing MuleSoft solutions for nonprofits and higher education institutions.

Salesforce Summer ’23 Release: What You Need to Know

The Salesforce Summer '23 release is packed with exciting features designed to enhance user experiences and optimize instances.

Driving Marketing Cloud Account Engagement With Custom Redirects and Page Actions

Explore using custom redirects and page actions to gain a deeper understanding of what drives Marketing Cloud Account Engagement.

Meet the New Nonprofit Cloud: Session Overviews From the New York World Tour

Salesforce held the first official session on the new vision for Nonprofit Cloud during the New York World Tour. Here are our takeaways.

Latest Posts

Why Salesforce is the Right Solution for Organizations Moving from Raiser’s Edge

At Cloud for Good, we have migrated over 250 nonprofit organizations and higher education institutions from Raiser’s Edge to Salesforce. Here are the top reasons why

Salesforce Data Cloud Myths: Truth or False?

As Data Cloud rapidly develops, questions about Data Cloud's function and how it can address their challenges are becoming increasingly complex and misconceptions about Data Cloud

Considerations for Migrating from NPSP to NPC: Assess Your Current Salesforce Footprint

Written by Cloud for Good Team Salesforce’s Nonprofit Success Pack (NPSP) was built on top of Salesforce by Salesforce.org and the fundraising community. Since its inception,

Managing Change in a Federated Organizational Model

The success of championing change and adopting and using new technologies depends on prioritizing and embracing change management, but federated organizations face unique challenges when it

Salesforce Summer ‘24 Release: What You Need to Know

Salesforce has launched its newest release, packed with updates aimed at enhancing your user experience and supercharging your Salesforce instance. We’ve read through all of the

Dream Big in Education With CRM + AI + Data + Trust: Education Summit 2024 Innovation Keynote Highlights

Cloud for Good experts at the 2024 Salesforce Education Summit in San Diego joined the summit's innovation keynote. Here are the highlights from the keynote.

Our Point of View About Salesforce’s Nonprofit Cloud and Education Cloud

As we continue to work with the Nonprofit and Education Clouds and Salesforce continues to develop and release features, we wanted to provide a look at

Top 5 Considerations for Migrating from Salesforce Nonprofit Success Pack to Salesforce Nonprofit Cloud

Find out Cloud for Good's top 5 considerations if you're thinking of migrating from Salesforce Nonprofit Success Pack (NPSP) to Nonprofit Cloud.

CRM + AI + Data + Trust: What to Expect at the 2024 Salesforce Education Summit

Cloud for Good is pleased to be sponsoring the Salesforce Education Summit. Learn how to navigate the event, and where you can find Cloud for Good.

Highlights from TrailblazerDX: Data, Artificial Intelligence, and CRM

Learn more about the new, upcoming technical innovations on the Salesforce platform and how those new tools and features could help organizations work smarter, as announced

Better Engagement for Donors and Volunteers

Written by Cloud for Good Team Learn how you can better engage your donors and volunteers throughout their entire journey with your organization. From newsletters, preference

Finding a New Home for Your Fundraising

Written by Cloud for Good Team Are you thinking of migrating your organization’s fundraising technology from a legacy system, like Raiser’s Edge, to Salesforce? Let’s dive

Managing Student Success with Advisor Link

Written by Cloud for Good Team Using Salesforce to enroll students is a great choice but using Salesforce to help keep them at your institution is

Power up your academic research center

Written by Cloud for Good Team Learn how you can leverage the Salesforce platform to power up your academic research center’s missions. We’ll discuss use cases

Better Engagement Across the Student Lifecycle

Written by Cloud for Good Team Learn how you can better engage your students throughout their entire journey with your university. From recruitment and admission to

Best Practices with Advancement on Salesforce

Written by Cloud for Good Team Your school relies on the generosity of alumni, your community, and friends of your university. Cloud for Good has spent

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Data Drives Success: Tools to Empower Your Organization

Increasing Engagement Across the Student Lifecycle with Marketing Cloud

Salesforce for Associations: Building Relationships That Drive Change

Using Salesforce to Increase Engagement with Hillel International

Marketing Cloud GPT, Data Cloud Updates, and the Future of Open AI from Connections 2023

Why You Should Be Building More Landing Pages in Marketing Cloud Account Engagement

Real-Time Data Integration with Cloud for Good’s MuleSoft Services

Salesforce Summer ’23 Release: What You Need to Know

Driving Marketing Cloud Account Engagement With Custom Redirects and Page Actions

Meet the New Nonprofit Cloud: Session Overviews From the New York World Tour

Latest Posts

Why Salesforce is the Right Solution for Organizations Moving from Raiser’s Edge

Salesforce Data Cloud Myths: Truth or False?

Considerations for Migrating from NPSP to NPC: Assess Your Current Salesforce Footprint

Managing Change in a Federated Organizational Model

Salesforce Summer ‘24 Release: What You Need to Know

Dream Big in Education With CRM + AI + Data + Trust: Education Summit 2024 Innovation Keynote Highlights

Our Point of View About Salesforce’s Nonprofit Cloud and Education Cloud

Top 5 Considerations for Migrating from Salesforce Nonprofit Success Pack to Salesforce Nonprofit Cloud

CRM + AI + Data + Trust: What to Expect at the 2024 Salesforce Education Summit

Highlights from TrailblazerDX: Data, Artificial Intelligence, and CRM

Better Engagement for Donors and Volunteers

Finding a New Home for Your Fundraising

Managing Student Success with Advisor Link

Power up your academic research center

Better Engagement Across the Student Lifecycle

Best Practices with Advancement on Salesforce