Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Latest Posts

Explore by Topic:

  • Industry

  • Topic / Function

  • Product / Service

Magnifying glass over bar charts and spreadsheets. Text: EXPLORING THE REPORTING ADVANTAGES OF SALESFORCE OVER BLACKBAUD CRM

Exploring the Reporting Advantages of Salesforce Over Blackbaud CRM (BBCRM)

If you’ve just migrated from Blackbaud CRM onto Salesforce, you’ve made the right choice, and we’re here to help ease your transition.
Hands typing on laptop with glowing email icons. Text: WHAT CAN MARKETING CLOUD DO FOR NONPROFITS?

What Can Marketing Cloud Do For Nonprofits?

Cloud for Good helps nonprofits leverage Marketing Cloud to bring constituent data together and automate cross-channel communications.
Cherry blossoms and Salesforce cloud logo. Text: SALESFORCE SPRING '22 RELEASE: WHAT YOU NEED TO KNOW

Salesforce Spring ’22 Release: What You Need To Know

The Spring ’22 Release has arrived! Key updates in this release are focused on security and updates to the Flow Builder.
Laptop displaying Higher Ed Dreamin' logo. Text: RECAPPING THE 1ST ANNUAL HIGHER EDUCATION DREAMIN'

Recapping the 1st Annual Higher Education Dreamin’

On January 27, the Salesforce.org Higher Education Advisory Council put on the first-ever Higher Education Dreamin’ virtual conference.

Graham Nelson, Director of Managed Services

Written by Cloud for Good Team The Cloud Team SEE HOW CLOUD FOR GOOD CAN HELP YOU CREATE MORE VALUE WITH SALESFORCE. Graham nelson, director, managed

Nick LaGarde, Director, Professional Services

Written by Cloud for Good Team The Cloud Team SEE HOW CLOUD FOR GOOD CAN HELP YOU CREATE MORE VALUE WITH SALESFORCE. Nick Lagarde, director, professional

What is Salesforce Multi-Factor Authentication (MFA)?- Cloud for Good

What is Salesforce Multi-Factor Authentication (MFA)?

The new multi-factor authentication requirement for internal Salesforce users goes into effect on 2/1/22. Here's all you need to know...
Meet The First Talent For Good Cohort- Cloud for Good

Meet The First Talent For Good Cohort

We are thrilled to formally introduce the first Talent for Good cohort on January 31, 2022. The first cohort consists of fifteen individuals who will spearhead
Why Salesforce Outpaces the Marketing Automation Competition- Cloud for Good

Why Salesforce Outpaces the Marketing Automation Competition

There is a multitude of marketing automation tools on the market today, but none come more highly recommended from Cloud for Good than Salesforce Marketing Cloud.
Cloud for Good at Higher Education Dreamin’- Cloud for Good

Cloud for Good at Higher Education Dreamin’

Cloud for Good is excited to announce our sponsorship of the first annual Higher Education Dreamin’ conference.

Latest Posts

Stressed woman at a desk holding her head while multiple hands offer her devices and coffee.

Volunteer Time Off: Engineering the Future

Everyone at Cloud for Good is passionate about nonprofits. I love hearing about all the different organizations everyone is involved with - the variety allows us
Blue graphic with skiers, a mountain, and a sledder. Text: TAHOE 2016 Dreamin'.

Salesforce Trailhead Guides You to Success

Are you looking for training resources for your users? Check out Salesforce's free, fun interactive learning path, Trailhead.

How to Convince Your Management to Implement Salesforce

Tips to help you convince your organization's management that implementing Salesforce is the right move for your nonprofit. Be prepared by doing your research, citing use
Blue wavy cloud logo with text Cloud for Good.

A New Shift in Fundraising Strategy Could Actually Make Us Happier

There is a provocative change happening right before our eyes in the world of fundraising. Nonprofits are raising more money than ever before, and today’s nonprofits
Pliers and a tape measure lying on top of architectural blueprints.

Nonprofit Tech Strategies for the Season of Giving

Written by Cloud for Good Team Guest post By Sean Alpert, Senior Director of Product Marketing, Salesforce It’s hard to wrap your head around how large

Logo with a blue number 10 and text: salesforce appexchange 10 YEARS.

Igniting Education Reform Through Salesforce

The Salesforce platform is great for organizations who are working to reform education. Implementing Salesforce allows your organization to develop a strategic plan to manage your
Word cloud featuring words like learning, thinking, skills, successful, strategies.

Advocacy Tools for Salesforce

Written by Cloud for Good Team Advocacy organizations and organizations that are working to influence policy can choose from a number of cloud-based technology options to

Person in a suit standing in a wheat field holding a large map over their face.

Making Sense of the Marketing Cloud

Written by Cloud for Good Team Salesforce is an excellent tool for tracking information about constituents, programs, fundraising, and so much more. But when you want

Two robots competing on a field at a robotics competition.

Hundreds of Nonprofits Attended Salesforce World Tour in NYC

On November 18, Cloud for Good attended the Salesforce World Tour in NYC and had the opportunity to meet with hundreds of local nonprofits utilizing Salesforce
Brown sign with text: Learn Salesforce with Trailhead.

Chili for a Cause: Volunteer Time Off

The Hanover Chili Cookoff may look like just another festival or fair but at its core is a group of extremely dedicated volunteers who organize an
3 Considerations for Your First Nonprofit Drip Program

3 Considerations for Your First Nonprofit Drip Program

Nonprofit drip programs shouldn't feel overwhelming. In fact, your first nonprofit drip program can be very simple. Let us help guide you through this process and
How Women In Tech (WIT) Changed My Career

How Women In Tech (WIT) Changed My Career

Women in Tech (WIT) and Salesforce are helping more women go after technology focused careers. One of our Goodies shares her story with WIT and the
Major Donors: Cultivating and Implementing A Salesforce Strategy

Major Donors: Cultivating and Implementing A Salesforce Strategy

Major donors and the strategies around managing these portfolios can be one of the trickiest beasts to tame. Let's explore how you can match highlights of
Roll Up Your ROI with Campaign Hierarchies

Roll Up Your ROI with Campaign Hierarchies

Campaign Hierarchies use the Parent Campaign field to link any number of child campaigns to a single parent campaign. We provide step-by-step instructions to help you
Take Note! Migrating Notes to New Content Notes in Salesforce

Take Note! Migrating Notes to New Content Notes in Salesforce

The Notes & Attachments related list is on the way out. Content Notes and Files will replace these features, and both have major advantages over the
Why Chatter is Great for Nonprofits

Why Chatter is Great for Nonprofits

Chatter is a social networking tool that lives inside Salesforce and helps people collaborate with colleagues. Here are some ideas for how you can start using