Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Latest Posts

Explore by Topic:

  • Industry

  • Topic / Function

  • Product / Service

National Aquarium: Using Technology to Traverse Turbulent Waters with National Aquarium

National Aquarium: Using Technology to Traverse Turbulent Waters with National Aquarium

Learn how Salesforce helped National Aquarium navigate the turbulent waters of COVID-19 and prepare for a post-pandemic world.
Human-Rights-Watch-Success-Story-1

Fundraising During a Crisis is All About Relationships: The Human Rights Watch Story

Human Rights Watch is navigating the changing market to bring in funds and find new donors with Salesforce.
5 Tips for Higher Education Institutions and Nonprofit Organizations Working Remotely

5 Tips for Higher Education Institutions and Nonprofit Organizations Working Remotely

Written by Cloud for Good Team The Rise of Remote Workers When the internet was born in the 1980s, employers began allowing employees to work from

Person using a laptop. Text: 5 TIPS TO BECOME A SUCCESSFUL ONLINE STUDENT

5 Tips to Become a Successful Online Student

Written by Cloud for Good Team Colleges and Universities nationwide are moving their curriculums online as a result of the spreading COVID-19 pandemic. While this sudden

7 Reasons Why Your Human Services Organization Should Be Using Salesforce

Poverty, homelessness, health, and the general well-being of individuals and the collective: no matter what your Human Service organization’s mission may be, it’s likely complex, expanding,

Celebrating B Corp Month: A Global Movement

Celebrating B Corp Month: A Global Movement

Cloud for Good has been a certified B Corporation since 2013. Read to learn more about how much our employees love being apart of a B

5 Things to Consider for Your Case Management

In a previous post, we shared the exciting announcement made at Dreamforce 2019 that Salesforce.org was releasing a Case Management product. This application will allow your Case Managers to manage their caseloads while

Testing Environment Strategies in Marketing Cloud- blog- Cloud for Good

Testing Environment Strategies in Marketing Cloud

Written by Cloud for Good Team Many Salesforce Marketing Cloud users look to create a testing environment much like what exists with Sales Cloud CRM. With

Woman looking stressed. Text: FRIENDS DON'T LET FRIENDS USE RAISER'S EDGE - AND HERE'S WHY

Friends Don’t Let Friends Use Raiser’s Edge – And Here’s Why

Written by Cloud for Good Team In today’s world, no one has a phone with only one installed application and there is a good reason for

The Cloud Is Transforming Higher Education

NOTE: This blog was originally posted on Forbes. Read it here. American youths have a keen desire to learn, often leading them to pursue additional education after

Latest Posts

Education Cloud Highlights from Dreamforce 2018 

Education Cloud Highlights from Dreamforce 2018 

Written by Cloud for Good Team #BREAKING – Education Cloud Highlights from Dreamforce 2018  Today at Dreamforce 2018, Salesforce.org kicked off the annual conference with a

The Future of Predictive Analytics in Higher Education

The Future of Predictive Analytics in Higher Education

Written by Cloud for Good Team What is Predictive Analytics?   We’ve all heard about artificial intelligence, predictive analytics and other forms of technology being the way of the

See Cloud for Good at Dreamforce 2018

See Cloud for Good at Dreamforce 2018

Written by Cloud for Good Team The countdown to Dreamforce is on and Cloud for Good is excited to see you there!  We love coming together with so

Dreamforce 2018: Discovering the Nonprofit & Education Clouds

Dreamforce 2018: Discovering the Nonprofit & Education Clouds

Written by Cloud for Good Team Salesforce has always shown strong support for nonprofit organizations with their 1-1-1 philanthropy model. Now they’ve taken their commitment to the next

Discover Donor Giving Power Through Wealth Screening

Discover Donor Giving Power Through Wealth Screening

Written by Cloud for Good Team Prospecting within your existing database of constituents is a great place to start your fundraising efforts, but it can be

Nonprofits and Recurring Donations

Nonprofits and Recurring Donations

Written by Cloud for Good Team It has been said that the best things come in small packages and the same can be said of small

Engage Your Constituents with Text Messaging

Engage Your Constituents with Text Messaging

Written by Cloud for Good Team Communication in a Digital Age Before coming to Cloud for Good, I worked for an organization that provides multiple income

Which Pardot edition do I choose?

Which Pardot edition do I choose?

Written by Cloud for Good Team When I bought my first car, I hemmed and hawed over which Toyota Celica I wanted, the basic GT or

Salesforce Advisor Link: A Game Changer for Higher Ed

Written by Cloud for Good Team We hear it time and time again – the higher education landscape is changing. Colleges and universities are competing for

Meet Cloud for Good at WITness Success

Meet Cloud for Good at WITness Success

Written by Cloud for Good Team WITness Success is a 1½ day, community-led career development event in Colorado where woman in the Salesforce ecosystem meet to

Salesforce-Summer-22-Release-What-You-Need-To-Know-1

Salesforce Summer ’22 Release: What You Need to Know

The Salesforce Summer ’22 Release is packed with intuitive new features, updates, and functionalities sure to enhance your instance.
Understanding the New Vision + Vocabulary of Marketing Cloud- Cloud for Good

Understanding the New Vision + Vocabulary of Marketing Cloud

Salesforce recently shared its vision for the next generation of Marketing Cloud, including many commonly used products being rebranded.
Key Takeaways from Salesforce Connections 2022- Cloud for Good

Key Takeaways from Salesforce Connections 2022

Salesforce Connections brings together the brightest minds in digital marketing and commerce from across the ecosystem.
Cloud for Good is the Salesforce.org 2022 Nonprofit Consulting Partner of the Year

Cloud for Good is the Salesforce.org 2022 Nonprofit Consulting Partner of the Year

Cloud for Good has been recognized as the Salesforce.org Nonprofit Consulting Partner of the Year for the fourth consecutive year.
The Role of Data Warehouses in Higher Education Technology Strategies- Cloud for Good

The Role of Data Warehouses in Higher Education Technology Strategies

A data warehouse supports a lean, performant CRM to help propel staff forward without stashing legacy data in an inaccessible local archive.
Calbright College: Prioritizing Diversity & Inclusion in Recruitment & Admissions- Cloud for Good

Calbright College: Prioritizing Diversity & Inclusion in Recruitment & Admissions

Calbright College has leveraged Salesforce to prioritize diversity and inclusion in its recruitment and admissions efforts.