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SEE HOW CLOUD FOR GOOD CAN HELP YOU CREATE MORE VALUE WITH SALESFORCE.

How IDEX Uses Email Marketing to Engage Their Supporters

IDEX is a San Francisco based non-profit organization that promotes sustainable solutions to poverty by providing long-term grants and access to resources to locally run organizations in Africa, Asia and Latin America. Like many NPO’s, IDEX leverages technology to help their small staff promote their message and engage their supporters. And, of course, they must do all this while also keeping costs down and maximizing their return. Using the combined power of Salesforce CRM and VerticalResponse for AppExchange, IDEX is able to maintain a successful email marketing program that contributes to a large increase in their online fundraising efforts and supporter engagement. Even better, IDEX is able to take advantage of VerticalResponse’s non-profit program, enabling them to send up to 10,000 emails per month absolutely free (a monthly savings of $120).

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Apps for Good – Salesforce Applications for Nonprofits Series Kick Off

This blog post kicks off a series of posts called “Apps for Good” where awesome AppExchange providers like Click and Pledge, Cirrus Insight, Vertical Response, Affinaquest, and AppExtremes (the Conga Composer guys) will guest post about their applications and how nonprofit and educational organizations can use them to collect online donations, integrate with Google Apps, or send mass emails.

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How can your nonprofit tap into the social revolution?

The social web is changing the way we live and work. Social networks are making dramatic changes to not only how people communicate and engage with each other, but also with companies, foundations, and other organizations. Facebook and Google+ are slowly replacing the corporate website. Twitter, SMS, and blogs are supplanting email as the go-to marketing channels. The Social Enterprise is a new way to elevate communication both with your constituents (donors, volunteers, students, clients and partners) and within your organization.

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Are The Clouds For Good?

Anyone interested in ‘cloud computing’ quickly comes to realize that their data is not really stored in the cloud. In fact, cloud computing carries several definitions so no wonder it can be confusing. Cloud for Good deals with several organizations involved in sustainability on some level. They could be working towards economic sustainability, environmental, access to education or services, or many other areas of need.

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Don’t Have An App Attack!

With more than 1,300 available apps and after more than one million downloads, it makes sense to see what the AppExchange has to offer for a nonprofit and educational organizations. Here are a few applications we like and often implement for our clients.

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