Thought Leadership

Ideas and strategies to help purpose-driven organizations create greater, lasting impact.

Latest Posts

Celebrating B Corp Month: A Global Movement

Celebrating B Corp Month: A Global Movement

Cloud for Good has been a certified B Corporation since 2013. Read to learn more about how much our employees love being apart of a B...
Testing Environment Strategies in Marketing Cloud

Testing Environment Strategies in Marketing Cloud

Many Salesforce Marketing Cloud users look to create a testing environment much like what exists with Sales Cloud CRM. With the Salesforce CRM (a.k.a. Sales Cloud)...

Woman looking stressed. Text: FRIENDS DON'T LET FRIENDS USE RAISER'S EDGE - AND HERE'S WHY

Friends Don’t Let Friends Use Raiser’s Edge – And Here’s Why

Over the last decade Cloud for Good worked with hundreds of higher education and nonprofit organizations, completing over 2,000 projects. Many of these projects have been...

Cloud for Good Ranks on Computerworld's Best Places to Work in IT List as the #1 Small Business

Cloud for Good Ranks on Computerworld’s Best Places to Work in IT List as the #1 Small Business

June 18, 2019 [Asheville, NC] – IDG’s Computerworld announces Cloud for Good, a leading technology consulting firm for nonprofit and higher education institutions, as a 2019...

Cloud for Good Becomes Global Premium Partner in Nonprofit & Higher Education

Cloud for Good Becomes Global Premium Partner in Nonprofit & Higher Education

April 11, 2019 [Asheville, NC] – Cloud for Good has announced that it has become a Salesforce.org Premium Partner in North America under the Nonprofit and...

Cloud for Good Named a Great Place to Work® for 5th Year

Cloud for Good Named a Great Place to Work® for 5th Year

Asheville, North Carolina – January 28, 2019 – Cloud for Good has again earned Great Place to Work Certification for the 5th year in a...

Making the Most of Your End-User Training

Making the Most of Your End-User Training

If you are responsible for coordinating your organization’s Salesforce User training, you’ve probably already read many articles, including from our own Cloud for Good blog, that...

Is Your Food Bank Ready to Leverage Salesforce?

Is Your Food Bank Ready to Leverage Salesforce?

The Hunger Problem In America, 1 in 6 individuals struggle to put food on their tables. This isn’t because we’re facing a lack of food, but...

Salesforce.Org Acquired roundCorner, What’s Next?

Salesforce.Org Acquired roundCorner, What’s Next?

Nonprofit organizations and higher education institutions continue to choose Salesforce to manage their programs, admission, fundraising, marketing and everything in between. Salesforce has become the gold...

Cloud for Good Secures Spot on 100 Top Impact Companies 

Cloud for Good Secures Spot on 100 Top Impact Companies 

Asheville, NC, January 8, 2019 – on January 7, Cloud for Good was ranked 51 on Real Leaders, Big Path Capital and B Lab’s 2019 list of...

Calbright College: Prioritizing Diversity & Inclusion in Recruitment & Admissions

Calbright College: Prioritizing Diversity & Inclusion in Recruitment & Admissions

Calbright College has leveraged Salesforce to prioritize diversity and inclusion in its recruitment and admissions efforts....
Revolutionizing Salesforce Staffing with Talent for Good

Revolutionizing Salesforce Staffing with Talent for Good

If your organization is currently experiencing difficulty with Salesforce staffing, contact us today to learn more about Talent for Good....
TrailblazerDX conference logo over an event hall ceiling. Text: REFLECTIONS ON TRAILBLAZERDX 2022

Reflections on TrailblazerDX 2022

Cloud for Good attended TrailblazerDX to learn what’s next for Salesforce. Here are our key takeaways and highlights from the event....
Hand tapping a smartphone with email icons flying out. Text: CRAFTING CLEAR MARKETING COMMUNICATION WITH PARDOT EMAIL PREF...

Crafting Clear Marketing Communication with Pardot Email Preference Centers

An Email Preference Center (EPC) can contribute greatly to ensuring your prospects continue to receive the content they want from you, without bombarding them with unwanted...
Group photo of smiling efe team members celebrating. Text: MULTI-COUNTRY ROLLOUT OF SALESFORCE FOR WORKFORCE DEVELOPMENT

Multi-Country Rollout of Salesforce to Support Workforce Development in the Middle East and North Africa

Education For Employment helps create economic opportunities for unemployed youth in the Middle East and North Africa through Salesforce....
Video call grid of smiling program participants. Text: LOOKING AHEAD TO TALENT FOR GOOD COHORT 2

Looking Ahead to Talent for Good Cohort 2

Talent for Good has officially opened applications for Cohort 2 with a projected start date in summer of 2022....