Top 10 Reasons Nonprofits Love Marketing Cloud
Nonprofits are maximizing their communication strategies with the Salesforce Marketing Cloud. Learn about the top 10 features that make it a great tool for any organization.
SEE HOW CLOUD FOR GOOD CAN HELP YOU CREATE MORE VALUE WITH SALESFORCE.
Nonprofits are maximizing their communication strategies with the Salesforce Marketing Cloud. Learn about the top 10 features that make it a great tool for any organization.
Much like their for-profit counterparts, Nonprofits and NGO’s also reach across international borders in order to run their programs, connect with their constituents, and raise resources. They have the same needs as solely US based nonprofits, but have to be agile enough to not be limited by additional challenges that may occur when broadening their reach around the globe.
Delivering the right message at the right time is shared across all channels as a popular set of buzzwords. As a marketer, you know this statement is true and your development and program staff also know that delivering the best message, at the exact time it should be seen, makes a huge difference in raising funds and providing better services.
We are in the midst of a major technology revolution and succeeding in this revolution does not mean consuming additional technology, or as many of our customers fear, replacing employees with new technology. Nonprofit organizations need to focus on enabling their employees, board members, and the constituents they serve to achieve more with technology.
In the effort to increase the diversity of technology companies, one area where efforts often break down is the hiring process. We would like to share some practical suggestions that worked for our team. Hopefully, our experience will be helpful to others in increasing the diversity of your team, whether it is racial, gender, sexual orientation or another dimension of diversity you are seeking.
A data map is a great way to document the process of uncovering the secrets of a data set. We use them for so many different reasons. To take a catalogue of what is in the old system. To take another catalogue of all the fields that are in the new system. To show a client where all their data is going and how.
Everyone at Cloud for Good is passionate about nonprofits. I love hearing about all the different organizations everyone is involved with – the variety allows us to see how different nonprofits work and what solutions may be best for our clients. The nonprofits range from animal shelters to food banks to cultural events…and in my case, I’m heavily involved with competitive robotics.
Are you looking for training resources for your users? Check out Salesforce’s free, fun interactive learning path, Trailhead.
In 2015, Cloud for Good continued to show rapidly planned growth. We experienced over 60% employee growth, adding additional consultants and creating new positions. We completed over 280 projects during the year for 170 unique organizations, including Hamilton Family Center, Arts Midwest and Food Bank for New York City (just to name a few).
Tips to help you convince your organization’s management that implementing Salesforce is the right move for your nonprofit. Be prepared by doing your research, citing use cases and presenting findings from other organizations using Salesforce.
