We found that 69% of nonprofits we surveyed are increasing their investment in marketing automation. The National Aquarium is using Marketing Cloud to transform their customer experience.
The information your nonprofit gets out of Salesforce is only as good as the information your organization puts into it. Use webforms to collect useful and actionable data. These recommendations and reviews can help.
We review some principles of user adoption, and discuss how you can use Salesforce Chatter, a tool built right into the platform, to take action to increase your organization’s user adoption.
Nonprofits can benefit from attending Salesforce events including World Tours, User Groups and Dreamforce. We’ve highlighted some of the awesome experiences at the New York World Tour in December 2017.
Customer Communities are a great way to engage with your constituents. However, you can also look at a Salesforce Community to increase employee engagement. We explore the different types of Salesforce Communities in this post.
Salesforce Marketing Cloud brings marketing automation to your nonprofit or higher education institution, allowing you to communicate with your constituents through multiple channels, including email, mobile, social media, advertisements, and via the web.
It’s time to make a change from your spreadsheets, or legacy system, to a Constituent Relationship Management platform. Consider your budget and do your research as you start the evaluation process.
#GivingTuesday is the philanthropic holiday inspired by Black Friday. We’ve provided some tips to make sure that your nonprofit makes the most out of this day.
The results of this year’s survey are in and we are excited to release the State of Salesforce Within the Nonprofit Sector 2017 Report. Download your copy to learn how other nonprofits are utilizing the platform.
Donors are crucial to your nonprofit’s success. They are required to have a written acknowledgement of any single contribution over $250 to claim it on their US federal tax return. Taking a proactive approach will show your donors you appreciate their support.