By Blake Becker
February 27, 2020 [Asheville, NC] – Cloud for Good is thrilled to announce the launch of their Cloud Buddy Marketing and Target Segmentation and Matching Accelerators. These two new proprietary solutions were designed to help higher education and nonprofit organizations capitalize on Salesforce’s APIs and use their data to make smarter decisions.
“In order to create transformational value for our clients, we are continually searching for ways to innovate the ways we help those clients view and maximize their Salesforce investments,” said Cloud for Good’s Founder and CEO, Tal Frankfurt. “Both the Target Segmentation and Matching Accelerator and Cloud Buddy are the direct result of our investment in this ecosystem.”
Matching your constituent’s preferences, interests, and personal data in Salesforce with unique programs, targeted appeal lists, and Major Gift Officers are now possible through Cloud for Good’s Target Segmentation and Matching Accelerators. While Salesforce reports can provide general lists and data trends, they lack the ability to synthesize that data and personally-defined criteria into scored, targeted results. With the Target Segmentation and Matching Accelerator, you can do just that, reducing time spent pulling data and manually manipulating the limited nature of standard Salesforce reports.
This accelerator helps organizations achieve their marketing goals by extracting marketing data, including users, email addresses, prospects, journeys, queries, and much more for you to use to audit and backup your data. Through the accelerator, data access is gained far quicker, in a more efficient and managed manner. Cloud Buddy also facilitates periodic checks on the health of marketing automation tools, all the while unearthing opportunities for optimization and quality assurance along every step of the marketing journey.
In tandem, Cloud for Good’s latest accelerator innovations provides clients with invaluable insight into their data that allow organizations to reach their constituents more efficiently and raise more funds through mindful, specifically-ranked criteria. Continual optimization and a commitment to eliminating human error in the digital space represent the core intentions behind the latest Salesforce service innovations from Cloud for Good.
Frankfurt adds, “These products will allow both higher education institutions and nonprofit organizations to focus on their mission and not on the back-end technology. Our clients will continue to benefit from these accelerators as their businesses grow and prosper.”
About Cloud for Good
Cloud for Good (www.cloud4good.com), is a leading consulting firm that helps education institutions and nonprofit organizations create transformational value with business process improvement and implementation of technology solutions such as Salesforce. Founded in 2010, Cloud for Good is a certified B-Corp, named Best Company for Women, 6-time Great Place to Work, 6-time Inc. 5000 company, and a Salesforce.org Premium Partner. In addition, Cloud for Good has received some of the highest accolades in the nonprofit Salesforce ecosystem, including a Mastery in the Nonprofit Designation and the 2019 Salesforce.org Partner of the Year – Nonprofits. Collaborating with nonprofits and educational institutions, Cloud for Good has helped organizations achieve results, innovate, and transform their operations.
Cloud for Good