In most nonprofit organizations, technology sits mired in the operational budget, often seen merely as a necessary component to achieving the direct service part of the mission, taking a backseat to investments that will have more immediate impact. Managed and planned effectively, however, your organization’s technology can be much, much more than an administrative cost, instead helping you to:
- Increase Operational Efficiency – Nonprofits doing more with less has become a watchword; investing in the right technology can make business processes run more smoothly, reduce ongoing costs, improve staff satisfaction and increase time spent on your organization’s mission. The right investments can also eliminate or reduce the need to hire additional staff as your organization grows, leveraging economies of scale.
- Extend Your Organization’s Reach – Facebook, Twitter, LinkedIn…everyone is telling you that you need to be reaching out to your constituents through social media and managing email campaigns to engage them, but how are you measuring the results of those efforts? What’s the return on the investment in tools and the staff time to manage them? Choosing the right tools and developing the right reporting mechanisms is critical to answering these questions.
- Raise More Money and/or Recruit Volunteers – Your organization may already have an online donation page or a volunteer application, but how do you engage those supporters in a deeper way that helps turn a $25 donor into a $250 or $2500 donor? How do you provide opportunities for your most passionate volunteers to share their stories with others, thus recruiting more volunteers? Technology can help you understand your constituents better and provide them the tools to engage their networks.
So given the great potential that technology has for your organization, how do you tap into it?
You Need a Plan.
Your nonprofit organization likely has a strategic plan. You’ve probably spent a lot of management and possibly consulting time developing a theory of change, growth strategies, budgets and talent plans that support that plan. Have you spent the time to develop a technology plan that effectively supports the rest of the strategy?
If not, we’d like to help.
Cloud for Good can help you identify the key strategies, processes and applications to harness technology in support of your mission. Leveraging our significant experience with cloud technologies, organizational and technology strategy, we can help you identify the budget, staffing and timing requirements necessary to help you be successful, work with you to develop a plan and partner with you over the long run to turn your vision into reality. Contact us to get started.
Do you only need to evaluate options on Salesforce?
We will focus on helping you navigate through all of the options when looking at implementing a solution on the Salesforce platform. By partnering with you to evaluate what your goals are, how you are accomplishing them today and what desired improvements you are looking to achieve, we will leverage our experience to help identify the best strategy and solution to utilize. Contact us to learn more.