
7 Ways to Optimize Your End-of-Year Giving
Year-end giving is a major opportunity. With unified data, smart segmentation, and personalized outreach, nonprofits can boost donations and build lasting donor relationships.
SEE HOW CLOUD FOR GOOD CAN HELP YOU CREATE MORE VALUE WITH SALESFORCE.

Year-end giving is a major opportunity. With unified data, smart segmentation, and personalized outreach, nonprofits can boost donations and build lasting donor relationships.

Marketing Cloud Advanced gives institutions advanced tools to understand constituents, personalize engagement, optimize campaigns, strengthen relationships, and act on unified data insights. It’s a powerful way for higher ed teams to scale and drive growth.

In this post, we compare Salesforce Marketing Cloud’s AI for marketing with HubSpot’s AI for marketing, diving deep into their features, performance, scalability, and results.

The Cloud for Good team had an opportunity to learn about Salesforce’s bold vision of agentic marketing with Agentforce and some exciting marketing announcements at Salesforce’s Connections conference. Read the blog to learn more.

Join Cloud for Good’s Marketing Cloud team for an exclusive fireside chat where we’ll explore how to harness the power of Marketing Cloud Intelligence to

Direct Response campaigns are a powerhouse for nonprofit fundraising, offering immense potential—but let’s face it, they can be challenging to execute flawlessly. From pre-campaign segmentation

In this blog, we’ll explore how to create and deliver standout Giving Tuesday marketing campaigns that boost donor engagement and maximize Giving Tuesday fundraiser results with omnichannel marketing best practices.

Through Cloud for Good’s Talent for Good program, Old Dominion University’s (ODU) Enrollment Management team overcame initial talent search challenges and found and hired a candidate whose Salesforce talent and expertise has become an invaluable resource for supporting, managing, and elevating their Salesforce platform’s backlog and projects.

UMass Amherst (UMass) and Cloud for Good have been long-time partners. Looking to create even more impact with technology, the partnership continued with an Enterprise Managed Services (EMS) engagement through Cloud for Good’s Managed Services practice.

Many higher education institutions use Online Program Management, or OPM, systems to develop, market, and manage their online education programs, but other institutions seek an alternative solution to OPMs. Today, we’ll dive into the role that OPMs play in running online courses and how Salesforce can create alternative, sustainable opportunities for schools to manage their online programs.