SEE HOW CLOUD FOR GOOD CAN HELP YOU CREATE MORE VALUE WITH SALESFORCE.
Naming software and software releases is a fairly common practice now. Operating systems are no longer just numbers they are Cheetah, Jaguar, Mountain Lion, Ice Cream Sandwich, and Jelly Beans. Incorporating a name like these allows you to have an easier connection with the software and the user base. This can enable the releases to be memorable and this creates opportunities for interesting marketing visuals. Even though your instance of Salesforce is internal to your business having a memorable name that allows your users to connect to it is worth exploring.