Salesforce for Education: Using Marketing Cloud to Engage Prospects, Students, Staff and Alumni

Running a successful marketing campaign takes a smart mix of evergreen content, finding multiple ways to engage, and measuring and iterating your messages. But how do you reach the breadth of diverse audiences within Higher Ed at the right time and in the right way?

Watch as Cloud for Good Solution Engineer, Ryan Blake, as shows how you can extend your marketing efforts by leveraging your existing content and campaigns while utilizing Marketing Cloud Engagement Studios. In this session, Ryan leans on more than 10 years of Higher Education to talk through how we can leverage technology to create and reach audiences in meaningful ways, maximizing your return on marketing investments.