Increasing Engagement Across the Student Lifecycle with Marketing Cloud

Marketing is a core foundation in Higher Education, having an impact across the entire student lifecycle, from prospect to alumni. Having insight into each constituent’s journey can help optimize and personalize their experience, guiding them to enhance engagements. Hear from Sr. Solutions Engineering Ryan Blake and Marketing Cloud Architect Jamie Holzhuter-Currie to understand the impact and opportunities of Salesforce’s Marketing Cloud Intelligence and Personalization to create the type of insights and engagement your constituents are looking for.