Cloud for Good

Data & Integration Innovation Day For Higher Ed

Are disconnected systems and siloed data slowing down your campus innovation?

Date: December 9, 2025
Time: 1:00 – 5:00 pm ET
Location: Salesforce Tower | 1095 6th Ave, New York, NY 10036

Join us for an exclusive event designed for higher education leaders and IT professionals to explore a modern approach to enterprise data management and integration.

In today’s competitive landscape, building a truly Agentic Connected Campus requires breaking down institutional data silos to deliver unified, personalized, and efficient experiences for students, faculty, and staff.

This session will focus on how Salesforce Data Cloud and API Led Integration (MuleSoft) together provide the essential foundation to transform your data landscape.

What You Will Learn:

  • Salesforce Data Cloud: Your Enterprise Data Hub: Discover how to ingest, harmonize, and unify data from every campus source—from your SIS and LMS to finance and advancement systems—to create a single, real-time, actionable view of every constituent.
  • MuleSoft: The API Force Multiplier: Learn how MuleSoft’s API-led integration approach enables scalable, secure, and reusable connectivity. Move beyond brittle point-to-point connections to establish a composable enterprise that accelerates digital projects and drives a culture of IT reuse.
  • Activation for Impact: See how the unified data in Data Cloud, powered by MuleSoft’s integration, fuels intelligent automation and personalized experiences across the entire student lifecycle, from recruitment and retention to advancement.
  • Achieve Data Governance & Agility: Understand how this combined platform supports robust data governance and security while providing the agility needed to quickly adapt to new strategic priorities and evolving student needs.

Request Your Invitation Here:

Your Subject Matter Experts:

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Agenda:

1:00 - 1:30 pm | Welcome & Keynote: The Data-Driven Campus Imperative

Setting the stage for digital transformation in higher education. Why unified data and API-led integration are non-negotiable for student success and institutional agility.

Interactive Session: Beyond silos—A practical discussion on building a modern enterprise data strategy. Discussing governance, quality, and organizational readiness for a unified data integration architecture.

Coffee, refreshments, and peer-to-peer discussion.

Deep dive into Salesforce Data Cloud. How it ingests, unifies, and resolves identity from disparate campus systems (SIS, LMS, HR, Finance) to create a single, actionable Student/Constituent 360 view.

Exploring MuleSoft’s API-led connectivity. See how reusable APIs are built and deployed to connect legacy systems, SaaS applications, and Data Cloud, making integration a strategic asset instead of a project bottleneck.

Moving from data ingestion to activation. Practical examples of how unified data is used for personalized admissions journeys, proactive student advising, and automating processes with Salesforce Flow and Marketing Cloud.

Final takeaways and opportunity to schedule personalized follow-up discussions with Salesforce/MuleSoft experts.

Sponsored By:

Salesforce